Since
at least August 10, 2011, the Jenkins logo has been set in Georgia bold.
To me, this is a throwback to a much earlier era in Internet history, when web typography was essentially limited to
Microsoft's core fonts for the web. Since the early 2010s, the
Web Open Font Format (WOFF) was standardized and rose to prominence,
Adobe Fonts (then Typekit) was launched and rose to prominence, and
Google Fonts (formerly Google Web Fonts) was launched and rose to prominence. Webfonts have become an important tool for web designers, and
as of 2016 a majority of sites use webfonts.
I think the continued use of Georgia bold gives the Jenkins project a dated look. As part of the efforts to modernize the Jenkins user interface, I think it is time to sunset Georgia bold. I think the project's brand would benefit from the use of a modern typeface and modern font technology.