Dear Sir/Madam,
Greetings from NSDL.
NSDL, the first and largest depository in India, established in August 1996 and promoted by institutions of national stature responsible for economic development of the country has since established a national infrastructure of international standards that handles most of the securities held and settled in dematerialised form in the Indian capital market. In order to spread awareness on demat & its features, NSDL conducts NSDL Brand Ambassadorship Program in different colleges & Management Institutes across Mumbai. Jamnalal Bajaj Institute of Management Studies, being one of the reputed Management Institutes in Mumbai, NSDL would like to take this opportunity to conduct NSDL Brand Ambassadorship Program in your Institute. Brief details on NSDL Brand Ambassadorship Program & contest on Market Ka Eklavya are mentioned below:
NSDL Brand Ambassadorship Program:
NSDL has been carrying out various investor education initiatives like Investor Depository Meets (IDMs), Corporate Awareness Programmes (CAPs), promotion through media etc. in order to educate the Investors about the Depository system and to get their feedback about the same. Apart from these, in order to reach out to the students, NSDL has been conducting educational programmes as workshops for students from various colleges across India. In order to popularize demat product and related concepts amongst colleges with the help of students, NSDL has come up with an initiative called “NSDL Brand Ambassador (NSDL BA)” which was launched last year in Mumbai and was successfully concluded in 8 colleges across Mumbai. This programme will involve certain contests to screen and to identify popular, bright, talented students from your college who would be able to promote concept of demat and its related products and build image of the NSDL brand & services. NSDL BA will be receiving seminars from NSDL to update their Knowledge in the financial field. Further, NSDL BA will act as face of NSDL and will spread awareness about the depository and its related features to students of his/her college. The selected NSDL Brand Ambassador will be awarded with certificates and prizes. These brand ambassadors will also help in promoting and conducting another concept called “Market ka Eklavya” contest in their colleges as per time availability. A quick brief about Market ka Eklavya contest is mentioned for your reference.
Market Ka Eklavya Contest:
This contest is designed for Students to educate them about Demat and its features with real time market experience as they will be asked to invest with a set investment pattern for students (min Rs. 100 and max. Rs. 2500) and the stocks to buy will be restricted to NSE Nifty 50 stock list as they incur low risk. This contest will be open to all students of your college. Posters of Contest can be put for display in your college premises for promoting this contest amongst your students. Further to the response received from students, workshop to brief the interested students can be conducted in your college premises for students. Further to which these students can be asked to open demat account and start experiencing the real time market behavior. Once the contest period comes to an end, NSDL will shortlist set of students on the basis of predefined criterion. These shortlisted students will have to make presentation to showcase their knowledge gained through this contest in terms of fundamental analysis done by a student before investing into particular stock etc.. Through this, the logical reasoning and presentation ability will be assessed. The winners of this contest will be awarded with prizes & certificates as per the ranking put up by respective student.
Kindly let us know as to what kind of deliverables would you require.
Kindly revert on the availability of the dates after taking necessary permissions from the management for conducting NSDL Brand Ambassador contest.
Looking forward for a cordial association with your college.
Regards

Marlon Correia | Asst. Manager
National Securities Depository Limited | Ph: 022 24994208 | Email: mar...@nsdl.co.in
Web: www.nsdl.co.in
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