Meeting Planner Briefing

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Nov 14, 2016, 2:43:32 AM11/14/16
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Meeting Planner Briefing

Welcome to the November Monthly Meeting Planner Briefing!

This Monthly Meeting Planner Briefing is designed to share valuable articles and information of interest to today's media-savvy meeting planners. Each Briefing will be a short recap of an article or paper of interest to meeting planners with a link to read more if you are interested.

We'd love to hear from you!

If you want to see information or articles on a particular subject, just let us know and we'll research the industry and locate a briefing that will be of interest to our community of planners!

When the Magic is Gone…How to Break Up with Your Meetings Technology Partner!

It’s been a great run.

You’ve been with your registration and meeting management technology partner for quite a few years.

At first, it was exciting and productive. For the first time, you were able to collect registrations online, manage their details, run reports and even do things like print name badges and export to Excel!

You were giddy with the riches your technology partner offered. Even when they started asking you to sign multi-year contracts to get preferred per-person registration fees, you didn’t mind. You were going to be with them forever!

Even when your meeting planner business grew, and your costs continue to grow with no end in sight, you sighed and simply tried to the make the best out of it.

However, one day you woke up and realized that the magic was gone. You noticed that their web pages and registration sites didn’t look so hot any more (when viewed on smart phones and tablets). You start feeling a bit taken for  like they just assumed you will keep signing those long term contracts and not complaining about it.

When the whole world had embraced cloud technology, smart devices, apps and lots of cool ways to increase productivity and provide exciting new technology, you simply were stuck with the same old browser-based interface and cumbersome work flows.

You started fantasizing about what it would be like to be with someone different. But how to go about breaking up with your meetings technology partner?

Cloud technology is driving costs down in a dramatic fashion. If you aren’t seeing your technology fees drop, maybe it is time to check out something new!

No break up is easy, and no transition will be seamless and perfect. With a little planning and structure, you will be able to successfully transition to a newer technology platform, and in the end, you will come out stronger, happier and far more productive.

In the world of meetings technology, whoever said “Til Death do you Part” never encountered today’s rapid changes in technology. It’s quite OK to break up with your current technology partner if the magic has truly gone away.

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