Karen
unread,Jan 4, 2012, 7:57:37 PM1/4/12Sign in to reply to author
Sign in to forward
You do not have permission to delete messages in this group
Either email addresses are anonymous for this group or you need the view member email addresses permission to view the original message
to Internet Money
Make Money Quickly & Easily
“Twenty years from now you will be more disappointed by the things you
didn’t do than by the things that you did. So, throw off the bowlines.
Sail away from the safe harbor. Catch the trade winds in your sails.
Explore. Dream. Discover.” – Mark Twain
How To Make Money With Your Own Information Product
There is a lot of money to be made with your own product. In the long
run you have the opportunity to make the most money, but it is also
can be the hardest to get going compared to affiliate marketing or an
eBay business…
UNLESS you outsource like I suggest you do…especially the web design
and copy writing AND after testing your offer with paid advertising of
your own, recruit affiliates to promote your product.
How To Make Money (From Your Kitchen Table) Working Less Than 4 Hours
Per Week
…by selling information to people who are desperately looking for a
solution.
The Steps:
1. Find a hot market.
2. Find a solution to solve within that market. You are looking for
desperate buyers only.
3. Create product. (Audio or video is better. It’s faster and easier
to create. Takes about 45-60.) Just create an outline and talk about
each point in audio or video.
4. Get your domain and hosting account, then Outsource (pay an expert
to do it) Getting your website and sale copy for your product.
5. Start marketing your site.
I am so freakin’ tired of all the B.S. out there about how to make
money on the Internet.
I want to say that I don’t give a rats patooty whether or not your
read or like this information that I am about to give you, but that
would be a totally lie.
I do care. I don’t know why, it’s just in my nature to. I want to
see people happy, smiling and loving life.
That’s just me.
But anyhoo, most of the information out there about how to make
money fast is total “junk”. I have bought everything out there about
making money. Yes, I was one of those, I gotta’ learn through the
school of hard knock … buy all the “shiny” toys types.
I need to do all of the failing first, so that I could find
something that really worked. Maybe that’s the teacher in me to want
to learn, learn, and learn some more, but it cost me a lot of money,
time, and heart ache… and dang there my marriage. Definitely made it
“rocky”, that’s for sure.
I, hopefully, am going to save you a bunch of time and impart some
knowledge to you about how to make money fast online.
I say fast, and I know that sounds all “scam alert” like, but I
have never been fascinated with making money slow. Anyone can do that.
Given enough time (years even) and anyone, by trial and error, can
figure out how to make money on the Internet, but that’s is not
interesting to me, and if you were like me then it will not help you
either.
More than likely you needed money like yesterday. So, why would I
even think about telling how to make money years from now? What I am
about to share with you is EXACTLY what I would have wanted when I was
in your position.
Someone to kick my behind, and tell me exactly how to get it going
right now.
Question?
Have you ever looked into your spouse’s eyes and seen the pain
from being broke?
Have you ever not been able to pay a bill?
Have you ever been away from your family not knowing when you’d
see them again because of money?
Have you ever been foreclosed on (2 times)?
Have you ever been too broke to pay the rent or car note or
insurance?
Have you ever stolen fire wood so that you could keep the house
warm?
Have you ever shopped for all the cheapest stuff in the store?
Have you ever desired to just be free from all of this?
Have you ever dreaded the holidays because you couldn’t give
nothin’ and didn’t know what to do?
Are you still waiting to go on that vacation?
Does the thought of going another day to that job make you feel
sick?
Have you ever just wanted to be or to have a little… more?
Well, back then I could have answered yes to every one of these
questions above. So, do you see know why I am so adamant about giving
this away for free? When you get to this point making money is a must…
all the excuses in the world just don’t matter anymore.
A mentor of mine once said: “You have to take care of the money
problems of today before you can take care of the money problems of
tomorrow”. (Ron Legrand: The millionaire maker)
There are few truer words.
Sorry about that, needed to get that off of my chest.
So, where were we?
Then you need to find a point of desperation within that market. What
is one single problem that you can solve within that market. It must
be a problem that people desperately want to solve.
Some ideas for desperation are: do they feel embarrassed, inadequate,
deeply unsatisfied, or does it make them look bad?
A hot market is a market that is insatiable, irrational about the
topic of interest, they have money and spend it on this topic over and
over (Poker Players, Internet Marketers, Moms for Kids, Small
Businesses, Weight Loss, Fitness, Health, Investing).
Once you have a hot market and you have found a problem within that
market that you can and want to solve, then you can create your
product.
How To Create An Informational Product Quickly & Easily
1. Create an outline.
2. Flesh out the outline with text, in an audio recording, or with
video.
The reports (or information) don’t have to be long. Actually they
should be very very concise. Usually just 7-30 pages will do the
trick. You are solving a very specific problem, with a very specific
solution.
This is not 101 ways to …
It’s one way to fix …
That’s the difference.
Tell them exactly how to solve the problem as fast as possible. It
doesn’t have to be perfect. Just do it. Fix it later once it’s making
money and you have feedback.
That way it gets done faster & you adjust the product to fit your
customers, not you.
You could create your product in 45-60 minutes and sell it for $19.95-
$39.95 all day long. If it was a physical DVD or CD you cost would be
less than $6.20 to burn it ship it, and that is outsourced cost.
Set Up Your Website (Don’t do this yourself – Outsource it on
Guru.com, eLance, Scriptlance, or Fiverr)
…and/or use this: Authority Pro 2! It’s the most badass (pardon my
French) piece of software I have ever seen for creating websites and
managing your website. Honestly this thing is like gold. I love it.
In short this is what you need for your website:
A. A squeeze page (opt-in page). This is where you give them something
for free (like part of the course, or free secret, or something
related to get them to give you there contact info (email). This will
be connected to an autoresponder like Aweber so you can follow up with
people who haven’t not bought yet, deliver products, and do email
marketing.
B. A thank you page for downloading the free gift, that also has a
link to your main sales page.
C. A sales page for your product & and download page for it, unless it
is a physical product.
You can use Paypal or Clickbank for processing payments so you don’t
have to worry about that.
That’s the nuts and bolts.
How Do You Get Traffic?
This is really what separates the wannabees. If you want to make money
online, you can’t do it without traffic.
Here are 5 ways that I use to get traffic.
1. Google Adwords. First, you should not get caught up in the Google
is the money god and through them is the only way to make money and
get traffic.
So many online marketers can’t see past Google. There is a big bada$$
world out there.
With that said, they are a great place to get started. You can set up
a campaign and have your ad running in less than 30 minutes, even as a
newbie with no experience. You only pay when someone clicks on your
ad, so you know that you have an interested person when they come from
this kind of traffic.
I would test both their search and content network (using display ads
on the content network). That means you will have ads on their site
(Google) and ads on their partner sites or sites like mine (Content
Network – Adsense).
Please don’t just go out there without any training, Perry Marshall is
the foremost leader in this arena, and can help you get traffic in no
time. His course cost some bucks, so I want to give you a free
resource that is dang good for you to start learning: Google Adwords
Made Easy. Just save it to your computer and read it later.
2. Banners. You can buy banners on sites like Facebook or Plenty of
Fish, or you can buy them through ad networks like Adbrite and
Advertising.com.
In order to have success with these you need to know your demographics
very well. Who is the most ideal person to buy your product? What do
they look like, how old are they, are the male or female, do they have
kids? These are just some of the questions that you need to know so
that you can target your exact ideal target customer through banners.
Here’s a good intro course on buying banners from a giant in the
industry. It’s FREE too. Traffic Tactics…
3. Blogging & SEO. Blogging is just what I am doing right now. If you
get the Authority Pro 2 that I mentioned earlier it will help you set
up an amazing blog that gets responses. WordPress is the platform that
I use and I like it the best.
The purpose for blogging is to get traffic through your articles (blog
post) and then direct them to your homepage where your squeeze page is
and the the beginning of your sales funnel.
Blogging & SEO bring a powerful punch. SEO is the process of getting
your site ranked in the search engines when someone does a search.
This is more than likely how you found this site.
The relevant and the more links that you have pointing to your site
the better it will do in the rankings.
Here is a FREE slideshare from one of the most respected online SEO
genuis in the game. He is awesome and I can’t believe that this is
still free. SEOMoz SlideShare…
The main program I use for getting links is article marketing.
In your blog post, you tell what to do, but not how to do it. They can
learn how to do it in your course. There is a difference is blogging
for generating traffic to make product sales, and blogging as a
business in and of itself. Huge difference.
Like on this blog I am not selling your my product. So, I can give you
all the secrets… actually it’s part of my blogging for bucks system,
but on my product site, I give enough info to show I know my stuff,
then point them to my free download.
4. YouTube. YouTube is the third most visited site in the world. It is
a search engine in and of itself, plus you get the double whammy that
you can get those video ranked in the search engines like Google ;)
Just take your articles (blog post) and turn them into videos. This is
why I listed this traffic strategy after blogging, even though it is
probably more powerful than blogging, especially at first.
5. Postcard Marketing. This is not a strategy that you will hear most
marketers use. But this is how it should be done. After you have some
winning ads and are making money. Use direct mail and postcards to
attract new prospects. Direct mail leads will be of a lot higher
quality and you can target your perfect customer.
Luke Jaten (postcard profits) is the leading postcard marketer.
Anytime you’ve done $45 million over your career using postcards +
direct mail marketing as your only source of marketing, then you are
doing pretty well.
His customer service has been known to not be the best, but his info
is dynamite.
These are the only strategies that you need to make as much money as
your heart desires. Learn them in greater detail, master a few and you
will be alright.
These will give you immediate results, can be scaled to millions, and
have both an instant and a passive feature built in.
Well that’s enough for this post tonight.
In summary: it’s not as hard as it may seem. You can start making
money quickly and easily from home, in 5 easy steps. If you don’t know
how to do it… OUTSOURCE IT! Please don’t get hung up trying to do
something that you can outsource for less than $20, and you never have
to worry about it again.
A. Find a hot market
B. Find one point of desperation.
C. Create an outline for the product, then flesh it out (text, audio,
or video) 45-60 minutes & you’re done.
D. Set up the website (outsource it for a few bucks at Fiverr, then
use Authority Pro 2)
E. Market it. (Start with order above. Fast traffic, means fast
profits)
P.S. Remember, that you have to get started because it’s just a test.
If the product takes off great. If you can’t get it to work, hurry up
and scrap it and launch a new info product the next weekend.
Now don’t confuse this with becoming a “serial opportunist”. That’s
not what I mean at all. It took me a couple tries, but now I have a
market that I love, and I have no other info product that I market. I
don’t need to.
This is how you get a stronghold (dominate) the market. The rich get
richer.
P.P.S. This is going to be one of the most important things that I
have said to you this whole time… “You are only trying to build a 4
hour work week.”
CAUTION: This doesn’t have to be your dream business. Create the dang
product (doesn’t have to be perfect). Get the website up (outsource
it). Send some traffic over there and make some sales. Tweak the
system so that you make more money than you spend. Automate and
outsource so that you don’t work more than 4 hours per week. Then you
can find and do the things that you love. This is all about the money
right now.
Make it working less, then chase your dreams and fall in love with
that.
Take care of the money problems of today, then you can take care of
the money problems of tomorrow.