Entering market vs. franchising

0 views

Skip to first unread message

yu27...@yorku.ca

unread,

Mar 22, 2011, 2:00:38 PM3/22/11

to international-ma...@googlegroups.com

Hi,
Special laws to enter the market (franchising)
Laws for opening and running a business in China

Need your feedback on these two questions . . . . do I treat both as just
establishing business in China? because Lululemon is just starting and we have
not gotten to the point of franchising yet.

Correct me if I am wrong, please.

Eiman

Jane Lu

unread,

Mar 22, 2011, 3:14:12 PM3/22/11

to international-ma...@googlegroups.com

Lululemon's current retail channel strategy is corporate owned retail store or licensing, so don't worry about franchising. That's not the corporate strategy nor part of their current practise. focus on estalibshing corporate owned flagship store or possible licencing to retailers.