" NICHE ME PLEASE "

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MaryJo Briggs

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Apr 21, 2011, 12:56:15 PM4/21/11
to Integrativenutrition
Many of my students have asked for it so I'm providing my simple
"Niche Me Please" formula to
help you create your powerful elevator speech so you're ready to
attract new clients. Here goes:

We're breaking the process down into THREE steps.

1- Hi, my name is _____________ and I'm a __________________________

In here you must tell your prospect what you are!

Here are some examples: I'm a nutrition coach / I'm a nutrition
counselor / I'm a holistic health coach/
I'm a transformational health
counselor / I'm a spiritual health coach /
I'm a holistic business coach /
I'm a sports nutrition coach / YOU GET IT




2- I work with or I empower or I support or I provide....(choose what
sounds right for you)

Here's my health niche: "I'm a transformational health counselor.



2a - Now you must describe your ideal client: Use adjectives here
such as "women who struggle with hormone balancing " "men who need to
lose 30 or more pounds" "children with behavior problems" ... etc.

Are you working with women, men, children or maybe adults ?


Now what are their characteristics?

Are they between the ages of let's say 30 to 60?
Are they single women whose children have grown up and left the house?
Are they empty nesters?
Are they people who've experienced the loss of a spouse?
Are they women who are addicted to sugar?

Here's mine: "I work with women who struggle with eating disorders,
addictive behaviors and chronic health issues."

Again, choose the type of person (women, men, children, people) and
then explain the struggle they're experiencing.




3- Now you must tell them what you provide them with. Not
features...focus on benefits.

Here's an example: " I help my clients to make healthy deliscious food
choices, increase energy and lose weight naturally!"

"I help my clients to health their unhealthy relationship with food so
that they can eat without guilt or shame and start enjoying life
again!"

Here's mine: I empower my clients move beyond perceived limitations
to find balance, peace of mind and freedom from whatever their
struggles are with food and addictions.


Use the space provided to try this out yourself.

Cheers!

To Your Success,

MaryJo

MaryJo Briggs, HHC
http://www.maryjobriggs.com
http://eatingdisordersupportonline.blogspot.com
http://www.iyogaonline.blogspot.com


squetta

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May 18, 2011, 12:57:39 PM5/18/11
to Integrativenutrition
Hi, my name is Sara and I'm a Holistic Health Counselor. I work with
women and men who suffer with digestive issues. I help them understand
the value of whole foods and teach them how to cook easy and
nutritious meals that support their individual system.

What do you think?

Marie Ransome

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May 19, 2011, 3:56:59 PM5/19/11
to integrativ...@googlegroups.com
Hi Sara,

My name is Marie. I'm responding to your elevator speech. To make it
shorter, you could say: I work w/people..." & not say "men & women" who have
digestive... then you could say "I teach the value of eating whole foods &
how to prepare easy healthy meals."

Hope that helps. Blessings, Marie

Marie Ransome,
USANA GOLD Director
Lifetime Platinum Pacesetter

Dedicated to changing the health of our nation from the Worst to the FIRST!

A nation as a whole is weakened when the health of its people is poor.

856-231-8850 OFFICE 856-981-6612 CELL
marier...@gmail.com
www.healthandwealthwithmarie.usana.com
Moorestown, NJ & Worldwide

If YOU don't make a change, NOTHING CHANGES!!

JessDeines

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May 21, 2011, 10:19:48 AM5/21/11
to Integrativenutrition
Hi, my name is Jessica Deines and I am a holistic health counselor and
occupational therapist. I work with adults who have chronic illnesses
and are struggling with figuring out how to feel better again. I
empower my clients in taking control of their health and turning it
around by making individualized lifestyle changes specific to each
client.

How does that sound??? Is it too vague?

Jessica Deines

MaryJo Briggs, HHC

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May 23, 2011, 9:03:19 PM5/23/11
to Integrativenutrition
Hi Sara,
I like it as it is. You could say that you work with adults but I
like the way it sounds.
Great job!

MaryJo

ps...I'm looking for the link for evoice. I can get you six months
free with my link.
I should be able to get it to you by tomorrow :-)

It's been crazy with students and I had a few clients change appts
(which is hectic)
> > MaryJo Briggs, HHChttp://www.maryjobriggs.comhttp://eatingdisordersupportonline.blogspo...- Hide quoted text -
>
> - Show quoted text -

MaryJo Briggs, HHC

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May 23, 2011, 9:01:14 PM5/23/11
to Integrativenutrition
Jessica,
This is great! It gets to the point and is specific.
Great job!
MaryJo

Clare Lavender

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May 23, 2011, 10:41:14 PM5/23/11
to Integrativenutrition
Hi Everyone,

My name is Clare Lavender. I am a Holistic Health Counselor and Life
Coach. I work with people who are wanting to improve their emotional
and digestive health through, nutrition, lifestyle and stress
management support. OR

My name is Clare Lavender. I am a Holistic Health Counselor and Life
Coach . I provide nutritional, lifestyle and stress management support
to people who are wanting to improve their emotional and digestive
health.

Also considering "Lavender Wellness" or "Lavender Health and Wellness"
for a business name.

Please feel free to give me any feedback and impressions.

Many thanks,
Clare

On Apr 21, 12:56 pm, MaryJo Briggs <msmaryjobri...@gmail.com> wrote:
> Many of my students have asked for it so I'm providing my simple
> "NicheMePlease" formula to
> help you create your powerful elevator speech so you're ready to
> attract new clients.  Here goes:
>
> We're breaking the process down into THREE steps.
>
> 1-  Hi, my name is _____________ and I'm a __________________________
>
> In here you must tell your prospect what you are!
>
> Here are some examples:  I'm a nutrition coach / I'm a nutrition
> counselor / I'm a holistic health coach/
>                                        I'm a transformational health
> counselor / I'm a spiritual health coach /
>                                        I'm a holistic business coach /
> I'm a sports nutrition coach /  YOU GET IT
>
> 2-  I work with or I empower or I support or I provide....(choose what
> sounds right for you)
>
> Here's my healthniche:  "I'm a transformational health counselor.
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