Fool Proof Newsletter Formula to Inspire Prospects to Take Action
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MaryJo Briggs, HHC
May 10, 2011, 9:30:47 AM5/10/11
to Integrativenutrition
Use this template every time you create newsletter content. In doing
so you'll be consistent and have success in driving your clients to
take action.
+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
The Magic Six for Newsletter Success : Creating Connection,
Consistency & Action!
1- Getting Personal : Provide a personal note from you to create
connection and show your prospects what you're up to. (This is a
great place to put a picture of you. It enhances the feeling of
connection and shows that you are real:-)
2- Success Sells : Provide a success story about yourself or one of
your clients. Since you are just starting out you will want to
highlight parts of your journey to share how successful your
Integrative Nutrition approach to health and wellness will be for new
enrollees. (Placing a pic of a client is also a great idea.)
3- Brief Article with just a few brief points to share. Chose a niche
related topic or something relevant to your health coaching practice.
4- What YOU'RE up to : This is the place to list any workshops you're
offering or if you'll be attending a training or even to list your
graduation (if you're a new graduate)
5- Make an Offer : Be sure that this point ties in with something else
that you've written in your newsletter. It's ideal to have this
section tie into section #3. So if your article in section three is
about the effects of sugar on the immune system, you could offer a
free or paid workshop or teleclass on "How to Have More Energy
Naturally by Examining Your Relationship with Sugar...and Learning New
Ways to Eat Well without Deprivation."
6- PS...section. This is where you will want to put your mission
statement and a link to the Institute of Integrative Nutrition. This
part will stay constant.
++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
Be sure to print this out and keep it handy when you're writing your
newsletter.
Write and send out your newsletter on the same day each month and
eventually work up
to sending it out twice per month.
Good Luck!
To Your Success & Happiness!
MaryJo
so you'll be consistent and have success in driving your clients to
take action.
+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
The Magic Six for Newsletter Success : Creating Connection,
Consistency & Action!
1- Getting Personal : Provide a personal note from you to create
connection and show your prospects what you're up to. (This is a
great place to put a picture of you. It enhances the feeling of
connection and shows that you are real:-)
2- Success Sells : Provide a success story about yourself or one of
your clients. Since you are just starting out you will want to
highlight parts of your journey to share how successful your
Integrative Nutrition approach to health and wellness will be for new
enrollees. (Placing a pic of a client is also a great idea.)
3- Brief Article with just a few brief points to share. Chose a niche
related topic or something relevant to your health coaching practice.
4- What YOU'RE up to : This is the place to list any workshops you're
offering or if you'll be attending a training or even to list your
graduation (if you're a new graduate)
5- Make an Offer : Be sure that this point ties in with something else
that you've written in your newsletter. It's ideal to have this
section tie into section #3. So if your article in section three is
about the effects of sugar on the immune system, you could offer a
free or paid workshop or teleclass on "How to Have More Energy
Naturally by Examining Your Relationship with Sugar...and Learning New
Ways to Eat Well without Deprivation."
6- PS...section. This is where you will want to put your mission
statement and a link to the Institute of Integrative Nutrition. This
part will stay constant.
++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++
Be sure to print this out and keep it handy when you're writing your
newsletter.
Write and send out your newsletter on the same day each month and
eventually work up
to sending it out twice per month.
Good Luck!
To Your Success & Happiness!
MaryJo
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