NAME: HARMONY
METHODOLOGY: -
1.Prepare the Logo, Tag Line, Name, Banner & Target Audience(which colleges
to target eg; North Indian Colleges/ only Delhi NCR, only UG/both UG & PG)
& sponsors.
2.If
C21:: College is ready to spend some money, put it on Google
Adwords & other websites & radio(use loveguru). Put it on the daily news paper in
the form of banner-add, according to the target location(eg. if only NCR, then
news paper in NCR only.) This will promote the name of the college without the
college having to brag about themselves.
--- Put our mail id & phone no. & let the other
colleges who are interested register for themselves. This will save us the
trouble of actually going to all colleges & trying to convince their
authority to allow their students to participate (let's face it, not allow all
colleges will allow us to conduct auditions, eg. will SRCC allow us?). So let
the interested colleges participate, this will save a lot of travel, money,
time & we will have a ready-made list of target audience.
Else
C22:: If the college is not ready to spend money, the select a target audience especially, which colleges we want to visit. It not possible to go to all the colleges of North India & take audition within the limited time & manpower.
---Select the students from North India, in our college & try to cover as many colleges as possible, with their help. (**Personally, I feel, it’s very difficult to succeed in this method.) We will cover NCR.
Everyone needs a motivation to do something, use Mr.Abhijit & Gata Raha as the bait.
3. Plz ask Mr. Abhijit Sir to send a recorded video about this program & use it in presentations in other colleges. This will get everyone interested.
4. Select students, & let them perform in Spandan. In any case we have to pay their travelling & lodging expense.
5. If we r planning to make it a media event, we need to generate a huge hype & if necessary put TV adds. If possible try to enrol a channel into it who will telecast our show live. Else, why would the media be interested. The news that interests the public, interests the media.
Ndim can go Pan-India, if college is interested in spending some money & we execute it to perfection.
Best of Luck
Gairik Chanda