NPD Group, Washington, DC, Intern, Marketing & Market Research
Michiel Perry
Job Summary
- Company
- NPD Group
- Location
- Washington, DC
- Industries
- Other/Not Classified
- Job Type
- Full Time
- Intern
- Years of Experience
- 1+ to 2 Years
- Education Level
- Bachelor's Degree
- Career Level
- Student (Undergraduate/Graduate)
- Job Reference Code
- 621
Internship
About the Job
Intern, Marketing & Market Research
Public Sector/US Government
The
NPD Group, founded in 1966, is the leading global provider of consumer
and retail market research information for a wide range of industries.
We provide critical consumer behavior and point-of-sale (POS)
information and industry expertise across more industries than any other
market research company.
For the Public Sector, NPD data can
be used to both shape public policy and understand its impact. The data
NPD gathers consumer behaviors delivers the context needed to
understand social and economic trends: what citizens want, what they’re
thinking, what really matters to them, and why they do what they do.
Public Sector agencies, such as the Bureau of Economic Analysis and the
U.S. Department of Agriculture, gain access to a rich bank of trended
information spanning different economic climates and changing consumer
behavior – and the very latest perspectives on what matters to consumers
today.
This is a paid, full-time (9am-5pm) summer internship
opportunity that begins on June 6th and ends on August 19th. There is
potential for this position to become PT or FT come fall.
This position is open to location in the NPD’s Reston, VA office.
Overall Responsibilities:
Develop awareness and credibility for NPD’s US Government business, including:
• Developing and assembling topic specific “white papers” on various public policy issues that can be informed by NPD data
•
Creating public policy specific presentation decks or collateral
materials to draw the connection between NPD data and possible
evaluation and assessment of government programs
• Ensuring
distribution of press releases and business updates to government
focused publications (e.g. Congressional Quarterly, National Journal,
Government Executive)
• Monitoring public policy issues and legislative action and liaising with internal Business Units
• Developing content and material for publication on the Government section of NPD’s website
Background/Competencies:
• Graduate student with an interest in Public Affairs, Governmental Policy, Marketing or Market Research.
• Self-directed
• Strong verbal and written communication skills
• Detail oriented with strong organizational skills
• Ability to multi-task and manage multiple priorities
• Experience accurately interpreting data and clearly articulating findings, both in written and verbal formats
• Expert in all MS Office products (PowerPoint, Word, Excel)
The NPD Group is an Equal Opportunity Employer
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Michiel Perry
IMPACT Your World!
www.impact-dc.com
804-896-2220