Can we use IMA sdk for showing rewarded ads on mobile?

[Ayyappa J]

We are currently developing a SaaS platform where we want to monetise through our sdk integrated by our tenants.

1. Is IMA SDK right fit for it to integrate ads in our sdk?

2. If so, how can we get better fill rates on mobile?

3. How can we connect existing ad servers to IMA SDK? If so, what ad servers are good for mobile platforms (iOS and Android)

Any info will be of great help.

[IMA SDK]

Hi there,

Thank you for reaching out to us. Let me do the best I can to answer your inquiries.

1. Is IMA SDK right fit for it to integrate ads in our sdk?

- Since your inquiry is regarding to showing a rewarded ads on mobile, it's best to use the Mobile Ads SDK for this. You may want to check their rewarded video ads implementation on iOS, Android and Unity.

2. If so, how can we get better fill rates on mobile?

- Please note that the Mobile Ads SDK just requests an ad to an ad server (AdMob, Ad Manager, etc.) and it doesn't have any control on the number of times an ad was shown to your app (fill rate). You may want to check this article for relevant information regarding this.

3. How can we connect existing ad servers to IMA SDK? If so, what ad servers are good for mobile platforms (iOS and Android)

- Could you confirm if you are referring to an existing Third-party ad provider? If so, Mobile Ads SDK support some Third-party ad provider through Mediation. You may want to check our Mediation guide for iOS, Android and Unity platform.

If you have further clarification regarding to the code implementation of the Mobile Ads SDK. I would recommend posting your concern to Mobile Ads SDK Developer forum

Regards,
Teejay Pimentel
IMA SDK Team
 

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[Ayyappa J]

Hi thanks for the reply.

As mentioned, our sdk will be integrated by the developers in their apps. If they already use admob in their projects, won’t it be a problem if we request an ad with different admob api key?

Basically we need to co-exist along with the developers ad sdks. So finding out if IMA is the way to go.

[IMA SDK]

Hi,

The Google IMA SDK allows developers to request and track VAST ads in HTML5, Android, iOS, tvOS, Cast and other video environment. For platform compatibility information and a detailed list of the video ad features supported by each of the IMA SDKs, see Support and Compatibility. However, your question about requesting an ad with different admob api key is beyond the scope of this forum hence we cannot give you support, we would recommend you to reach out to the AdMob SDK Support Team for further assistance on this inquiry.

Regards,
Arnaud Casame
IMA SDK Team

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