how to extract the creative id from IMA response?

[Léo BP]

Hi guys - hope you are well,

We are currently trying to extract creative ID data at the player level in order to match the data we get with what we have in GAM. The idea is to link for each impression a creative id value used in GAM in order to know which advertiser the impression is tied to.

Let me know if it is unclear.

Best,

Léo.

This XML file does not appear to have any style information associated with it. The document tree is shown below.

<VAST xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:noNamespaceSchemaLocation="vast.xsd" version="2.0">

<Ad id="484547984">

<InLine>

<AdSystem>DCM</AdSystem>

<AdTitle>In-Stream Video</AdTitle>

<Error>

<![CDATA[ https://ade.googlesyndication.com/ddm/activity/dc_oe=ChMIxLvrhKD-7wIVrhPTCh3PoAlvEAAYACD9kq5E;met=1;ecn1=1;etm1=0;eid1=200015; ]]>

</Error>

<Impression>

<![CDATA[ https://googleads4.g.doubleclick.net/pcs/view?xai=AKAOjssGXshVAPK0TUQxszcJsOckOFqxltpz2sEC606Uml_ibY9lcHZkroq-3XoKirmDtKw681m54ccUXFFZQn7yznAHWGeWn77_Sxq1O9vSwTmZXZd84A7zEA&sig=Cg0ArKJSzIn_NadUar_bEAE&fbs_aeid=[gw_fbsaeid]&urlfix=1&adurl= ]]>

</Impression>

<Creatives>

<Creative id="143362429" sequence="1">

<Linear>

<Duration>00:00:21</Duration>

<TrackingEvents>

<Tracking event="start">

<![CDATA[ https://ade.googlesyndication.com/ddm/activity/dc_oe=ChMIxLvrhKD-7wIVrhPTCh3PoAlvEAAYACD9kq5E;met=1;ecn1=1;etm1=0;eid1=11; ]]>

</Tracking>

<Tracking event="firstQuartile">

<![CDATA[ https://ade.googlesyndication.com/ddm/activity/dc_oe=ChMIxLvrhKD-7wIVrhPTCh3PoAlvEAAYACD9kq5E;met=1;ecn1=1;etm1=0;eid1=960584; ]]>

</Tracking>

<Tracking event="midpoint">

<![CDATA[ https://ade.googlesyndication.com/ddm/activity/dc_oe=ChMIxLvrhKD-7wIVrhPTCh3PoAlvEAAYACD9kq5E;met=1;ecn1=1;etm1=0;eid1=18; ]]>

</Tracking>

<Tracking event="thirdQuartile">

<![CDATA[ https://ade.googlesyndication.com/ddm/activity/dc_oe=ChMIxLvrhKD-7wIVrhPTCh3PoAlvEAAYACD9kq5E;met=1;ecn1=1;etm1=0;eid1=960585; ]]>

</Tracking>

<Tracking event="complete">

<![CDATA[ https://ade.googlesyndication.com/ddm/activity/dc_oe=ChMIxLvrhKD-7wIVrhPTCh3PoAlvEAAYACD9kq5E;met=1;ecn1=1;etm1=0;eid1=13; ]]>

</Tracking>

<Tracking event="mute">

<![CDATA[ https://ade.googlesyndication.com/ddm/activity/dc_oe=ChMIxLvrhKD-7wIVrhPTCh3PoAlvEAAYACD9kq5E;met=1;ecn1=1;etm1=0;eid1=16; ]]>

</Tracking>

<Tracking event="unmute">

<![CDATA[ https://ade.googlesyndication.com/ddm/activity/dc_oe=ChMIxLvrhKD-7wIVrhPTCh3PoAlvEAAYACD9kq5E;met=1;ecn1=1;etm1=0;eid1=149645; ]]>

</Tracking>

<Tracking event="pause">

<![CDATA[ https://ade.googlesyndication.com/ddm/activity/dc_oe=ChMIxLvrhKD-7wIVrhPTCh3PoAlvEAAYACD9kq5E;met=1;ecn1=1;etm1=0;eid1=15; ]]>

</Tracking>

<Tracking event="fullscreen">

<![CDATA[ https://ade.googlesyndication.com/ddm/activity/dc_oe=ChMIxLvrhKD-7wIVrhPTCh3PoAlvEAAYACD9kq5E;met=1;ecn1=1;etm1=0;eid1=19; ]]>

</Tracking>

</TrackingEvents>

<AdParameters>

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event=&quot;fully_viewable_audible_half_duration_impression&quot;&gt;&lt;![CDATA[https://pagead2.googlesyndication.com/pcs/activeview?xai=AKAOjssSs04EHbe2Q9WEQGfjQdr4WaAwEfMb4q-RoxNG0-VQTr_McjPURZUjYu9tr065AJ0cNDHkqgd5Zx1OwixpLwE&amp;sig=Cg0ArKJSzKgiSKtUMt91EAE&amp;id=lidarv&amp;acvw=[VIEWABILITY]&amp;gv=[GOOGLE_VIEWABILITY]]]&gt;&lt;/Tracking&gt;&lt;Tracking event=&quot;viewable_impression&quot;&gt;&lt;![CDATA[https://ade.googlesyndication.com/ddm/activity/dc_oe=ChMIxLvrhKD-7wIVrhPTCh3PoAlvEAAYACD9kq5E;av=1;acvw=[VIEWABILITY];gv=[GOOGLE_VIEWABILITY];ecn1=0;etm1=0;eid1=200000;]]&gt;&lt;/Tracking&gt;&lt;Tracking event=&quot;measurable_impression&quot;&gt;&lt;![CDATA[https://ade.googlesyndication.com/ddm/activity/dc_oe=ChMIxLvrhKD-7wIVrhPTCh3PoAlvEAAYACD9kq5E;av=1;acvw=[VIEWABILITY];gv=[GOOGLE_VIEWABILITY];ecn1=0;etm1=0;eid1=200101;]]&gt;&lt;/Tracking&gt;&lt;Tracking event=&quot;fully_viewable_audible_half_duration_impression&quot;&gt;&lt;![CDATA[https://ade.googlesyndication.com/ddm/activity/dc_oe=ChMIxLvrhKD-7wIVrhPTCh3PoAlvEAAYACD9kq5E;av=1;acvw=[VIEWABILITY];gv=[GOOGLE_VIEWABILITY];ecn1=0;etm1=0;eid1=200102;]]&gt;&lt;/Tracking&gt;&lt;/CustomTracking&gt;&lt;/Extension&gt;&lt;Extension type=&quot;dart&quot;&gt;&lt;AdServingData&gt;&lt;DeliveryData&gt;&lt;GeoData&gt;&lt;![CDATA[ct=FR&amp;st=&amp;city=4984&amp;dma=0&amp;zp=75011&amp;bw=4]]&gt;&lt;/GeoData&gt;&lt;/DeliveryData&gt;&lt;/AdServingData&gt;&lt;CustomTracking&gt;&lt;Tracking event=&quot;skip&quot;&gt;&lt;![CDATA[https://ade.googlesyndication.com/ddm/activity/dc_oe=ChMIxLvrhKD-7wIVrhPTCh3PoAlvEAAYACD9kq5E;met=1;ecn1=1;etm1=0;eid1=210012;]]&gt;&lt;/Tracking&gt;&lt;Tracking event=&quot;engagedView&quot;&gt;&lt;![CDATA[https://ade.googlesyndication.com/ddm/activity/dc_oe=ChMIxLvrhKD-7wIVrhPTCh3PoAlvEAAYACD9kq5E;met=1;ecn1=1;etm1=0;eid1=210013;]]&gt;&lt;/Tracking&gt;&lt;/CustomTracking&gt;&lt;/Extension&gt;&lt;/Extensions&gt; &lt;/InLine&gt; &lt;/Ad&gt; &lt;/VAST&gt; ]]>

</AdParameters>

<VideoClicks>

<ClickThrough>

<![CDATA[ https://adclick.g.doubleclick.net/pcs/click?xai=AKAOjssGXshVAPK0TUQxszcJsOckOFqxltpz2sEC606Uml_ibY9lcHZkroq-3XoKirmDtKw681m54ccUXFFZQn7yznAHWGeWn77_Sxq1O9vSwTmZXZd84A7zEA&sig=Cg0ArKJSzAQcUscrivDxEAE&fbs_aeid=[gw_fbsaeid]&urlfix=1&adurl=https://cic.fr%3Fdclid%3D%25edclid! ]]>

</ClickThrough>

</VideoClicks>

<MediaFiles>

<MediaFile delivery="progressive" width="176" height="144" type="application/javascript" apiFramework="VPAID">

<![CDATA[ https://imasdk.googleapis.com/js/sdkloader/vpaid_adapter.js ]]>

</MediaFile>

<MediaFile delivery="progressive" width="176" height="144" type="video/3gpp" bitrate="56" scalable="false" maintainAspectRatio="false">

<![CDATA[ https://gcdn.2mdn.net/videoplayback/id/5b3633d806bdb2d5/itag/17/source/doubleclick_dmm/ctier/L/ip/0.0.0.0/ipbits/0/expire/3752758410/sparams/id,itag,source,ctier,ip,ipbits,expire/signature/7E8D24F8051DDE5B1723069DBE3EC2E0D08B0758.E4CC0ED1FFB8556A8D3EAC26FA29EF2585D1733/key/ck2/file/file.3gpp ]]>

</MediaFile>

<MediaFile delivery="progressive" width="320" height="180" type="video/3gpp" bitrate="197" scalable="false" maintainAspectRatio="false">

<![CDATA[ https://gcdn.2mdn.net/videoplayback/id/5b3633d806bdb2d5/itag/36/source/doubleclick_dmm/ctier/L/ip/0.0.0.0/ipbits/0/expire/3752758413/sparams/id,itag,source,ctier,ip,ipbits,expire/signature/708F5BF7DE0CE87E0C3C9A47E8D281427B383A42.89EC8A97C00E598D418BF6F0EE3C500D71A9CA78/key/ck2/file/file.3gpp ]]>

</MediaFile>

<MediaFile delivery="progressive" width="640" height="360" type="video/mp4" bitrate="397" scalable="false" maintainAspectRatio="false">

<![CDATA[ https://gcdn.2mdn.net/videoplayback/id/5b3633d806bdb2d5/itag/18/source/doubleclick_dmm/ctier/L/acao/yes/ip/0.0.0.0/ipbits/0/expire/3752758411/sparams/id,itag,source,ctier,acao,ip,ipbits,expire/signature/293746FE44D7575BFD386C715B96ACB55BE4B321.A452263D58FAD15F8BE2CACB028767E94300ACF/key/ck2/file/file.mp4 ]]>

</MediaFile>

<MediaFile delivery="progressive" width="480" height="270" type="video/mp4" bitrate="348" scalable="false" maintainAspectRatio="false">

<![CDATA[ https://gcdn.2mdn.net/videoplayback/id/5b3633d806bdb2d5/itag/342/source/doubleclick_dmm/ctier/L/acao/yes/ip/0.0.0.0/ipbits/0/expire/3752758406/sparams/id,itag,source,ctier,acao,ip,ipbits,expire/signature/5D8E2DF27C49E5903D463D2839F9C4129AE72350.3E9933EC603B5E78DFDCCB8559F6D97D5A752AA4/key/ck2/file/file.mp4 ]]>

</MediaFile>

<MediaFile delivery="progressive" width="640" height="360" type="video/mp4" bitrate="836" scalable="false" maintainAspectRatio="false">

<![CDATA[ https://gcdn.2mdn.net/videoplayback/id/5b3633d806bdb2d5/itag/343/source/doubleclick_dmm/ctier/L/acao/yes/ip/0.0.0.0/ipbits/0/expire/3752758411/sparams/id,itag,source,ctier,acao,ip,ipbits,expire/signature/46B59449341C153C2B33E35BDF0ABE53CE8CFE3D.25E415E08293A5D68DF46DD32ADAF885C085EE5A/key/ck2/file/file.mp4 ]]>

</MediaFile>

<MediaFile delivery="progressive" width="640" height="360" type="video/mp4" bitrate="1205" scalable="false" maintainAspectRatio="false">

<![CDATA[ https://gcdn.2mdn.net/videoplayback/id/5b3633d806bdb2d5/itag/344/source/doubleclick_dmm/ctier/L/acao/yes/ip/0.0.0.0/ipbits/0/expire/3752758408/sparams/id,itag,source,ctier,acao,ip,ipbits,expire/signature/55C8260BB4479224BFD9BEF9C4FF4E00141349DD.7055F2FB2E4B2DBEECEF4B939180B5609CE7CA2A/key/ck2/file/file.mp4 ]]>

</MediaFile>

<MediaFile delivery="progressive" width="640" height="360" type="video/mp4" bitrate="299" scalable="false" maintainAspectRatio="false">

<![CDATA[ https://gcdn.2mdn.net/videoplayback/id/5b3633d806bdb2d5/itag/345/source/doubleclick_dmm/ctier/L/acao/yes/ip/0.0.0.0/ipbits/0/expire/3752758415/sparams/id,itag,source,ctier,acao,ip,ipbits,expire/signature/441700BFEB97D4CAAA9C928CAF1086312B936E91.46DDA1A720C6CD2B4AC77CB7C346F5B8EC78928C/key/ck2/file/file.mp4 ]]>

</MediaFile>

<MediaFile delivery="progressive" width="640" height="360" type="video/mp4" bitrate="517" scalable="false" maintainAspectRatio="false">

<![CDATA[ https://gcdn.2mdn.net/videoplayback/id/5b3633d806bdb2d5/itag/692/source/doubleclick_dmm/ctier/L/acao/yes/ip/0.0.0.0/ipbits/0/expire/3752758412/sparams/id,itag,source,ctier,acao,ip,ipbits,expire/signature/8D16ABD953494EA305A372A2AA94B3AC88C1A7F0.56CE83DA850D93EFF747A9BC93BB37097D695CB7/key/ck2/file/file.mp4 ]]>

</MediaFile>

<MediaFile delivery="progressive" width="640" height="360" type="video/webm" bitrate="606" scalable="false" maintainAspectRatio="false">

<![CDATA[ https://gcdn.2mdn.net/videoplayback/id/5b3633d806bdb2d5/itag/43/source/doubleclick_dmm/ctier/L/acao/yes/ip/0.0.0.0/ipbits/0/expire/3752758415/sparams/id,itag,source,ctier,acao,ip,ipbits,expire/signature/56796DBB5D242FAF053F8552FA9141CB8AA5C481.1AD4F26571EC8063E5A76C31DA3DFC7B227C5F77/key/ck2/file/file.webm ]]>

</MediaFile>

<MediaFile delivery="progressive" width="256" height="144" type="application/x-mpegURL" bitrate="108" scalable="false" maintainAspectRatio="false">

<![CDATA[ https://gcdn.2mdn.net/api/manifest/hls_variant/source/doubleclick_dmm/id/5b3633d806bdb2d5/itag/0/playlist_type/LIVE/ei/id7cX6TsFoGqhga0t4LwDQ/susc/dcdmm/ctier/L/vprv/1/ip/0.0.0.0/ipbits/0/expire/3752758409/sparams/ip,ipbits,expire,source,id,itag,playlist_type,ei,susc,ctier,vprv/signature/E7560BDCBEB973113B78ACB609198D37CCBCFD918F90967917E5ADBE0AE50916.027EC36D8D26B20C8B2F2F13D88E1A3450A6E87FB1EB39454AD6BF4E83ABA810/key/us0/file/index.m3u8 ]]>

</MediaFile>

</MediaFiles>

</Linear>

</Creative>

</Creatives>

<Extensions>

<Extension type="geo">

<Country>FR</Country>

<Bandwidth>4</Bandwidth>

<BandwidthKbps>20000</BandwidthKbps>

</Extension>

<Extension type="dart">

<AdServingData>

<DeliveryData>

<GeoData>

<![CDATA[ ct=FR&st=&city=4984&dma=0&zp=75011&bw=4 ]]>

</GeoData>

</DeliveryData>

</AdServingData>

<CustomTracking>

<Tracking event="skip">

<![CDATA[ https://ade.googlesyndication.com/ddm/activity/dc_oe=ChMIxLvrhKD-7wIVrhPTCh3PoAlvEAAYACD9kq5E;met=1;ecn1=1;etm1=0;eid1=1208655; ]]>

</Tracking>

<Tracking event="engagedView">

<![CDATA[ https://ade.googlesyndication.com/ddm/activity/dc_oe=ChMIxLvrhKD-7wIVrhPTCh3PoAlvEAAYACD9kq5E;met=1;ecn1=1;etm1=0;eid1=1208656; ]]>

</Tracking>

</CustomTracking>

</Extension>

</Extensions>

</InLine>

</Ad>

</VAST>

[IMA SDK]

Hi Léo,



getCreativeAdId from google.ima.Ad  should give you the Creative Id.

Regards,

Aryeh Baker IMA SDK Team

ref:_00D1U1174p._5004Q2FYYPv:ref