Fwd: Updated Mailer for Review

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John Kohlhepp

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Sep 30, 2013, 4:59:50 PM9/30/13
to ilunit...@googlegroups.com
Please review and return your comments.  I need them before COB today.

---------- Forwarded message ----------
From: Jason Miller <jmi...@thepivot.com>
Date: Sun, Sep 29, 2013 at 3:15 PM
Subject: Updated Mailer for Review
To: John Kohlhepp <jkoh...@illinoisunites.org>
Cc: Joel Rivlin <jri...@thepivot.com>


John,

Thanks for the productive chat this afternoon.  We've revised the first piece based on your feedback.  In addition, we've added in a second version (this one for Rep. Bellock) that includes stronger language for our "unfriendly" districts.

Take a look and let us know what you think.

Thanks!

Jason


Jason Miller

The Pivot Group

p: 202-478-1477

f:  202-223-1280

jmi...@thepivot.com

www.thepivot.com


IUM13_001_Mail Piece 1_9-29.pdf

Cameron Tolle

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Sep 30, 2013, 5:03:30 PM9/30/13
to John Kohlhepp, ilunit...@googlegroups.com
"Happiness" seems week to me. Can we say protections, respect, etc?


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Anthony Martinez

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Sep 30, 2013, 6:07:48 PM9/30/13
to Cameron Tolle, John Kohlhepp, ilunit...@googlegroups.com
I agree with Cameron. 

Also, that heart in the middle of the state looks like a little girl (or gay boy) drew it. Can we get something stronger? 

Also, due to where this is going, maybe putting "voting to extend civil marriage" instead of  "freedom to marry" might be a better message. 

Anthony Martinez

Executive Director
The Civil Rights Agenda

312.863.9632 - Mobile
773.235.8852 - Office

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