IHE World Summit 2020 - Marketing Guide for National Deployment Committees, Partners, Members
Jürgen Brandstätter
Dear colleagues and fellows,
this is a message to all National Deployment Committees, partners, members, supporters, enthusiasts and friends of IHE!
We need your help! Please join in making the event a success by advertising it on your communication channels!
The IHE World Summit 2020 at March 24/25 in Brussels is drawing near and we are looking forward to a fabulous event with a terrific program.
The event’s structure of the IHE World Summit is a 2-day event, starting in the morning of Tuesday (March 24), ending in the evening of Wednesday (March 25), providing high-class presentations and panels. A Museum Networking Reception on Tuesday evening provides a relaxing atmosphere between the informative days.
Thanks to the many people having contributed to the program and setup of the event so far. We are ready to run the show!
The program and registration is online at: https://connectathon.ihe-europe.net/IHE-World-Summit-Symposium
What can you do? Ideas for your local marketing:
● On your webpage
○ Place the logo of the event and a link to the event homepage on your national IHE webpage (right on the first splash page!)
● On your email channels
○ Issue a newsletter with info on the event, encouraging your members to attend
● On your social media accounts
○ Repost / Retweet the articles below (see chapter “Social Media Posts”)
○ Create OWN articles in your national language with the content of the original posts
● At your events / meetings
○ Make the IHE World Summit a point on your meeting agenda
● Personally(!)
○ Engage into personal marketing by “talking” to people about this event and sending personalized emails
Attached is a detailed Marketing Guide for further information and resources. Please forward it to your local marketing departments.
Your engagement is important in this moment! We count on you!
If you need any support or have any questions, don’t hesitate to contact me or the MarCom team.
Greetings and many thanks,
Jürgen
(Head of Program Planning)
Jürgen Brandstätter
(j.brand...@codewerk.at, juergen.br...@ihe-europe.net)
Member, IHE International Board
Co-chair, IHE Europe
Co-chair, IHE GDC, Pharmacy, Education
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Director Standards Development, x-tention GmbH
CodeWerk Software Services and Development GmbH
Austria/Europe
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