Interesting

[rajaram]

http://www.forbes.com/sites/zinamoukheiber/2011/06/21/why-peter-thiel-likes-electronic-health-record-provider-practice-fusion/

[Abhijit Chaudhary]

It is exactly our original plan. Some points noted.

* Practice Fusion’s revenues which are now less than $10 million, come mostly from advertising

* By giving away its EHR for free, doctors started signing up in droves. He had slashed the price of his electronic health record from $300 per month, down to $50/month, and finally to $0.

* Practice Fusion now sits on a valuable load of information that pharmaceutical companies would love to get their hands on to mine it. 

* I ask Howard whether he plans to sell useful marketing information to a company that wants to know, say, in which parts of the country its newly-released drug is not being prescribed. He’s looking instead at applications, such as helping pharma companies enroll patients in clinical trials, or monitoring a drug following its release on the market.

On Tue, May 21, 2013 at 5:25 PM, rajaram <raja...@gmail.com> wrote:

http://www.forbes.com/sites/zinamoukheiber/2011/06/21/why-peter-thiel-likes-electronic-health-record-provider-practice-fusion/

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Linkedin - http://in.linkedin.com/pub/abhijit-chaudhary/0/66b/522

[rajaram]

Yes... Unfortunatley in our current model, the prescription data monitization is 2% of our profits (in fact half of our interest components). At the moment we have put a cost of 10 per prescription. I think we need to look at a model where for a doctor enrolled, we need to ask him to enter prescriptions outside of our network of patients as well in our DB. 

At present

Cost Per Visit to Doctor	650
Number of Visits Per Patient	3.6
Total Cost Per Year Per Patient	2340
Premium cost got from Patient	3600
Monitization from Prescriptions Per Year	36

Regards

Rajaram