|
There's tremendous excitement in the market as we introduce IBM
PureSystems (TM) - systems which
are pre-integrated, pre-configured and designed to deliver expertise with
an overall simplified experience. The unique attributes of these new systems
are designed to empower you, our Business Partners, to have your clients
up and running faster than ever before as well as provide you new market
opportunity to attract additional clients.
Expert integration is really just the beginning. These systems are about
much more than that. They are about simplifying every aspect of the client
experience and delivering real business results - fast.
IBM PureSystems have three truly unique attributes:
- Integration by Design: Deeply integrating
and tuning hardware and software in a single, ready-to-go system with built
in security and reliability designed for multiple architectures. The systems
are modular and based on open standards.
- Built-in Expertise: Providing flexibility,
choice, simplicity, and agility to drive business velocity. PureSystems
capture and automate what the experts have typically done from infrastructure
to application.
- Simplified Experience: From setting up the
system, to operating, maintaining, and upgrading over time, PureSystems
simplify every part of the IT lifecycle.
The introduction of our first two PureSystems* family offerings is just
the beginning:
- IBM PureFlex (TM) System is an infrastructure
system with expertise for sensing and anticipating resource needs to optimize
the infrastructure. It integrates service, storage, networking, virtualization,
management and the expertise to manage those resources while also enabling
clients to deploy tens of thousands x86 and UNIX applications into the
environment.
- IBM PureApplication (TM) System is a platform
system, leveraging much of the PureFlex System's infrastructure system
foundation, on which it builds a software stack for web, database, and
Java(TM) applications. It is built for cloud, offering simplicity, efficiency,
and control - serving as a virtualized application platform that optimizes
application workloads and accelerates time to value.
Having the capabilities necessary to accelerate cloud deployment is a unique
differentiator of PureSystems - a characteristic which is an important
distinction to make when speaking with clients.
Already there are more than 150 optimised solutions from 125+ Business
Partners, spanning across six continents. This includes leading solutions
from some of the world's largest ISVs - from ERP systems to applications
for banking, marketing, healthcare and energy industries. More than 500
Business Partners around the world have been disclosed on the positioning
and value proposition of our PureSystems family of offerings. This makes
PureSystems the most significant Business Partner adoption of any IBM offering
at the time of launch.
Leverage IBM Global Technology Services (GTS) to accelerate the adoption
and value of PureSystems for your clients. Technical Support Services are
designed to enhance each of the IBM PureFlex System configuration levels
and additional services from GTS can help increase the value of your end-to-end
PureSystems solution. Learn
more by visiting the GTS Services
page for expert integrated systems.
And, as with most every IBM sale, be sure to bring in IBM
Global Financing to complete your
PureSystem deals. Flexible financing options make it simple for credit-qualified
clients to acquire PureSystem, including the ability to defer payments
for 90 days.
Here's what you need to do next:
1. Get
educated. Learn as much as you
can about this new family of offerings.
2. Leverage
the resources and assets on PartnerWorld
to help build pipeline.
3. Attend
IBM
PureSystems Business Partner Days.
4. Use
IBM PureSystems as your reason to make a call to your clients - existing,
new, and competitive accounts.
No matter the size of your clients' business or their industry, IBM PureSystems
are built for those wanting rapid deployment, integration and expertise
which enable a simplified experience. Business Partners have an integral
go-to-market role for delivering these systems, and the expertise, software,
solutions and deep knowledge of client needs you provide brings additional
value to the sale of these systems.
IBM PureSystems are game-changing, and will rewrite the history of business
and computing starting now. No matter what type of Business Partner you
are or the type of industries you serve, this is truly a business opportunity
you cannot afford to miss.
Good selling!
Mark Hennessy
General Manager
IBM Global Business Partner & Midmarket
Jim Corgel
General Manager
ISV and Developer Relations
Mark Register
Vice President
Worldwide Sales, Software Business Partners & Midmarket
*PureFlex System will be generally available in 2Q. PureApplication System
will be generally available in 3Q.
| 
|
