Minimum Bid for Cost per Click

[Joshua Mandell]

What is the minimum cost per click for Google Hotel Finder?

[Jason Price]

Hi Josh,

 

The minimum cost per click is in two forms. If there are other advertisers bidding on position in Hotel Finder than you are paying a penny more than the previous advertiser's bid level. If you are the only advertiser than the cost is considered a reserve price and this is based on .2% of the total value of the reservation that was searched. Example: the visitor is looking for a two night stay with an ADR of $100. Then the cost for that lead is 40 cents. Thanks, Jason