Google Hotel Finder

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Welcome to Google Hotel Finder Q&A Forum! If you are a hotel, casino, resort, franchisee, chain, agency or student looking to learn more about Google Hotel Finder and all of Google's travel and hospitality related marketing services then you have come to the right place. Please feel free to join our group and post any question you may have regarding all things Google Hotel Finder.

This forum is moderated by HeBS Digital, a consulting firm in New York City that worked with Google engineers since 2010 to help perfect the performance, business practices, and connectivity for hotels to the Google Hotel Pricing Ad program (HPA) which serves Google Hotel Finder, Google Maps, Google Universal Search, Google Places, and Google Mobile.

If you have any questions beyond what you find here in the forum or have interest in connecting with our team to discuss hotel connectivity to the Hotel Finder program, feel free to contact me Jason Price, jason@hebsdigital.com.

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Jason Price, Anamika Arora2

7/6/15

New Google Hotel Finder Format

Does this new format applicable for all hotel ie 1 star to 5 star hotels.???

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New Google Hotel Finder Format

Does this new format applicable for all hotel ie 1 star to 5 star hotels.???

7/6/15

5/29/15

The Meta Search Conundrum: HeBS Digital Joins the HSMAI’s New York Chapter Panel to Discuss Meta Search Best Practices

April-May 2015: Recently, HeBS Digital participated in the HSMAI's New York chapter panel

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The Meta Search Conundrum: HeBS Digital Joins the HSMAI’s New York Chapter Panel to Discuss Meta Search Best Practices

April-May 2015: Recently, HeBS Digital participated in the HSMAI's New York chapter panel

5/29/15

1/30/15

Tactic on Managing Metasearch ROAS vs Position

With recent changes and updates by the metasearch providers (namely Google and TripAdvisor) the

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Tactic on Managing Metasearch ROAS vs Position

With recent changes and updates by the metasearch providers (namely Google and TripAdvisor) the

1/30/15

12/16/14

Year End Trends in Metasearch and the New "Bid Optimizer" Tool at HeBS Digital

In Q4 2014, metasearch continued to evolve with both Google Hotel Finder and TripAdvisor driving the

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Year End Trends in Metasearch and the New "Bid Optimizer" Tool at HeBS Digital

In Q4 2014, metasearch continued to evolve with both Google Hotel Finder and TripAdvisor driving the

12/16/14

9/2/14

What is the Relationship Between ADR with CPC and ROI on Metasearch - In Particular for TripAdvisor and Google Hotel Finder?

What is the Relationship Between ADR with CPC and ROI on Metasearch - In Particular TripAdvisor and

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What is the Relationship Between ADR with CPC and ROI on Metasearch - In Particular for TripAdvisor and Google Hotel Finder?

What is the Relationship Between ADR with CPC and ROI on Metasearch - In Particular TripAdvisor and

9/2/14

8/1/14

Resent with Image - What is the impact on metasearch when a hotel rebrands?

Metasearch transition strategy when a hotel rebrands When a hotel rebrands (changes its name, drops

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Resent with Image - What is the impact on metasearch when a hotel rebrands?

Metasearch transition strategy when a hotel rebrands When a hotel rebrands (changes its name, drops

8/1/14

6/13/14

How do the Cost Per Clicks compare for Google Hotel Finder and TripAdvisor?

As the popularity of metasearch marketing continues to grow, so too does the CPC for advertisers on

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How do the Cost Per Clicks compare for Google Hotel Finder and TripAdvisor?

As the popularity of metasearch marketing continues to grow, so too does the CPC for advertisers on

6/13/14

4/24/14

Four Multi-faceted Ways that Metasearch Can, and Must, Help Hotels Take on the OTAs

Guest Column by Max Starkov for EyeforTravel Meta-search is maturing and has a huge impact on how

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Four Multi-faceted Ways that Metasearch Can, and Must, Help Hotels Take on the OTAs

Guest Column by Max Starkov for EyeforTravel Meta-search is maturing and has a huge impact on how

4/24/14

3/25/14

Tnooz Article on Google Hotel Finder's Bid Managemet Enhancements

The recent featured article on TNooz discusses several modifications by Google to enable suppliers to

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Tnooz Article on Google Hotel Finder's Bid Managemet Enhancements

The recent featured article on TNooz discusses several modifications by Google to enable suppliers to

3/25/14

2/4/14

What is happening in Metasearch mobile to increase bookings?

What is happening in Metasearch mobile to increase bookings? The landscape of the mobile booking path

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What is happening in Metasearch mobile to increase bookings?

What is happening in Metasearch mobile to increase bookings? The landscape of the mobile booking path

2/4/14

12/16/13

How do you determine the proper ad budget for Google Hotel Finder?

Hello Everyone, A common question we are often asked by hotels regarding Google Hotel Finder is what

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How do you determine the proper ad budget for Google Hotel Finder?

Hello Everyone, A common question we are often asked by hotels regarding Google Hotel Finder is what

12/16/13

11/6/13

New Article on Metasearch Marketing

We recently published a new article on the metasearch best practices. In case you have not read this

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New Article on Metasearch Marketing

We recently published a new article on the metasearch best practices. In case you have not read this

11/6/13

10/16/13

Hotel Finder Updates - October 15, 2013

For active users of Google Hotel Finder you may have noticed a number of changes to the program. A

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Hotel Finder Updates - October 15, 2013

For active users of Google Hotel Finder you may have noticed a number of changes to the program. A

10/16/13

8/7/13

Google Maps HPA Update

Recently, Google has made a change in their hotel finder placements. Now, when a user searches a

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Google Maps HPA Update

Recently, Google has made a change in their hotel finder placements. Now, when a user searches a

8/7/13

7/19/13

Recent Google Hotel Finder Updates

Google has launched some interesting updates to the Hotel Finder program. For those items able to be

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Recent Google Hotel Finder Updates

Google has launched some interesting updates to the Hotel Finder program. For those items able to be

7/19/13

6/25/13

Google Search Introduces Hotel Carousel Display

Over the weekend Google launched a new method to display results for hotel searches. You will now

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Google Search Introduces Hotel Carousel Display

Over the weekend Google launched a new method to display results for hotel searches. You will now

6/25/13

Joshua Mandell, Jason Price2

5/3/13

Minimum Bid for Cost per Click

Hi Josh, The minimum cost per click is in two forms. If there are other advertisers bidding on

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Minimum Bid for Cost per Click

Hi Josh, The minimum cost per click is in two forms. If there are other advertisers bidding on

5/3/13

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