A standard business plan is not the same as a marketing plan, although they overlap in some areas. A marketing plan looks at the strengths and weaknesses of your business, the market(s) you are in, and your competitors, whereas a businesses plan usually looks only at your business in any significant detail.
The following article is a look at the key areas of a good marketing plan, as well as some ideas on how to put one together:
How Can a Marketing Plan Help Your Business? ...........More is in our blog www.freebizadvise.blogspot.com
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