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Feline blood draws are often stressful for the professional, and even more so for the patient. Veterinary technician/trainer Tabitha Kucera, CCBC, RVT, KPA-CTP, shows how you can get a blood draw done on a feline patient quickly, easily, and, most importantly, Fear Free.
Kristin Kirkby Shaw, DVM, MS, PhD, DACVS-SA, shows you how to perform a one-minute orthopedic exam on a dog utilizing Fear Free principles. For a more detailed exam, you can view an extended video here.
Performing injections can be a FAS inducing event for you and them. Debbie Martin, LVT, CPDT-KA, KPA CTP, VTS (Behavior) and Lisa Radosta DVM, DACVB show you how you can combine touch gradient, treats, and other Fear Free techniques to administer Sub-Q fluids in a Fear Free way.
Even the best feline patients can have trouble getting onto a scale let alone those with any level of FAS. Mikkel Becker CBCC-KA, CDBC, KPA CTP, CPDT-KA, shows how you can use Fear Free Techniques to get an accurate and Fear Free body weight measurement from your feline patients.
Vaccinations are something you do every day which makes the procedure an excellent way to practice proper Fear Free techniques. Debbie Martin, LVT, CPDT-KA, KPA CTP, VTS (Behavior) and Lisa Radosta DVM, DACVB show you how you can combine touch gradient, treats, and other Fear Free techniques to administer vaccinations in cats.
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This is probably the most important tip of all and one of the biggest things people worry about when making a video, but it's not as bad as you think. Small mistakes like stumbling over a word or two, make you more human and can actually make people like you more. It also lends an authenticity to your videos.
If seeing yourself on camera is part of what makes you anxious, then start with screen share videos. This is a great way to reduce the anxiety by making you feel you're not the focus of the video, just one part of it. Making these videos can help normalize seeing yourself recorded, making it a bit less scary.
Filming yourself is a lot less fearful if you're not having to come up with what you want to say right on the spot. If you're planning to record a video, make sure you put some time aside to figure out what your message is. Plan your main talking points and take down some notes. You don't need a full-blown script but at least have an outline.
As a Writing minor and as a student in Rhetorical Theory and Criticism, I have a strong understanding of rhetorical theory, which is needed in the discussion surrounding pathos and fear. Additionally, I have taken several marketing and consumer behavior courses, which equips me for this analysis because we have discussed at length how emotional appeals influence advertisements and campaigns.
Fear based appeals are not only effective, but they are also logical. Fear appeals establish that a specific behavior results in bad outcomes, so stopping the behavior is the best way to prevent these associated outcomes. Although fear appeals rely on emotions to elicit an immediate response from consumers, their message would not be as effective without the logical component. This is evident in the study as the fear-based PSAs had the strongest influence on perceived argument strength, which was directly related to intention to reduce consumption. These results indicate that subjects found the PSAs with fear appeals to have a quality argument. In this study, strong, quality arguments were correlated with the behavioral change of cutting back on SSBs (Bleakley et al.). In this case, subjects felt that the fear appeals produced a strong, quality argument by focusing their message on the risks associated with the targeted behavior: excess SSB consumption. It is because of this message that the fear appeals had the strongest influence on intention to alter behavior in a preventative campaign. Although the positive emotional appeals (humor, nurturance) were still associated with quality arguments, fear appeals were the most effective.
In another study, researchers examined fear appeals and their influence on promoting climate change-related intentions and risk perceptions. In this study, the researchers randomly assigned young adults to watch a video about climate change. There were three videos that participants could be assigned to: fear, humor, or informational, which served as the control. In the fear video, a weatherman reported the severe forecasts in the U.S. that were caused by climate change: increased rain and flooding, increased heat, drought, forest fires, and extensive coastal flooding. Additionally, the video had intense language and showed photographs and video clips that portrayed the devastating effects of climate change. Researchers found that both fear and humor appeals produced climate-change activism intentions, but only the fear appeals produced a sense of perceived climate risks (Skurka et al.). These results tell us that fear appeals have a more persuasive edge in promoting intentions to alter behavior relating to climate change activism because the message is centered around the imminent threat of the earth being destroyed. Additionally, consumers saw images that were a vivid reminder of the risks of climate change. These images made the threat feel immediate, which is why the fear appeals established that sense of perceived risk.
As humans, we all experience fear, some more intensely than others. Many of us are afraid of our own demise and try everything in our power to stop it from coming. However, some behaviors and bad habits can accelerate this demise, and we may not even be aware of it. We are constantly learning about the new ways our behaviors can help and hurt us. But bad habits are hard break, especially when you are targeting a behavior that has become second-hand nature after years of repetition. Sometimes the only way to get through to someone is to invoke one of our most primitive senses: fear.
I would really love to read the article. Is there a copy available? I had never thought of fear in gaming as a tool for training an individual to cope with their fears. I discuss the mechanics of fear in gaming in an article myself and I would absolutely love to hear what you think about my ideas. You can read it and share your opinion on it here -fear-creating-fear/. Always nice to stumble upon someone of similar interests.
Whether focusing on loving kindness, meditation practices, or world peace, Pema Chdrn empowers us to develop a sense of tenderness toward ourselves and the world in which we live. Here are just a few videos from her prolific teaching and speaking career:
DEAR SCARED: Although the police video was understandably upsetting, I am not sure that showing it to the building manager would be enough to have the woman evicted. It might, however, be a valid reason for you to move out of the building. If you are truly fearful, consult an attorney who specializes in real estate law who can advise you on possibly breaking your lease.
DEAR ABBY: We invited a couple for a short visit to our remote country cabin. Afterward, I discovered a pair of pink panties lying on the road in front of our mailbox. When I picked them up with a stick to carry to the trash, I realized they were a pair of clean pink panties I had misplaced. They must have stuck to the sheets I had placed on the bed immediately before our guests arrived.
DEAR HARD CHOICE: There is more than one way to handle this. The first would be to use the outside agent and possibly alienate all of your lifelong friends. Another would be to tell all of them you plan to move to another state to be closer to your children and see which one of the four offers you the best deal to represent you in the sale.
Dear Abby is written by Abigail Van Buren, also known as Jeanne Phillips, and was founded by her mother, Pauline Phillips. Contact Dear Abby at www.DearAbby.com or P.O. Box 69440, Los Angeles, CA 90069.
We have a multi-use commercial building client for whom we have conducted a security risk assessment and recommended among other things, a video system for limited deterrence, forensic purposes as well as to serve as operational support to view people who will be remotely admitted through electronically controlled doors. The client is fearful that they will not reduce their risk but actually incur liability because the camera system will not be monitored "real time" by security staff. I am well aware of the weaknesses in humans watching video for extended periods of time. I am not aware of any successful litigation against an organization that has an unmonitored video system and in fact know where video has been used to negate frivolous claims (e.g., slip and fall). Thought I would float this out to the IPVM community to see if there is anything additional to add here. Thank you.
The minute they saw [the product he was selling] the iCVR with its built-in video analytics, they saw it as a potential boon for increasing protection without increasing liabilities. They could each think of a dozen locations where they wanted to add cameras if they could solve the liability problem.
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