Secret Behind The ‘Magic Bracelets’ Worn By Cyclists?

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Jul 30, 2010, 6:56:54 PM7/30/10

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Secret Behind The ‘Magic Bracelets’ Worn By Cyclists?
Tour de France fans may have noticed identical little bracelets worn by many professional cyclists this year. But these wristbands are no ordinary accessory: wearing them supposedly enhances an athlete's balance, strength and flexibility. According to the wristband's manufacturer, Power Balance bracelets and pendants carry holograms that are "designed to resonate with and respond to the natural energy field of the body" to enhance an athlete's stamina, balance and overall performance. Power Balance claims its products are based on the same energy flow concepts of many Eastern philosophies and that wearing them improves mental and physical capabilities. Sceptics may scoff, but professional cyclists are buying up the 35-euro wristbands faster than you can say "placebo effect". Many Tour de France cyclists have worn theirs throughout the competition: Mathieu Perget of the Caisse d'Epargne team never takes his off, and several Bbox-Bouygues team members have been spotted wearing the pendant. According to the Power Balance website, the bracelets are also used by surfers, golfers and swimmers.