What's the difference between Exit and Exit ad (overrides URL)?

[Gonzalo Orsi]

Hi there! I'm creating an HTML5 Ad for Google Adwords to run on the Google Display Network. I've created a CTA inside the ad and when I create the event for that layer there are the options Exit and Exit Ad(overrides URL). What's the difference between them? 

Thanks!

Gonzalo

[Jaz]

Hi Gonzalo,

Excellent question! In Doubleclick Studio, when you upload a file you can indicate an exit URL, however you may want to use the specific exit url you created when you made the ad in GWD. Choosing the "overrides URL" option overrides the exit URL in Studio and instead uses the one you set up in GWD.

Please let me know if you have any additional questions!

jaz
Program Manager, GWD