[Aha Zindagi Hindi Magazine Pdf Download
Hercules Montero
The Dainik Bhaskar group, which has been in the newspaper business for the last 50 years, is all set to to foray into magazine business with the launch of a Hindi monthly - Aha! Zindagi on August 21, 2004.
The magazine from the Bhaskar group would focus on lifestyle subjects such as health, mind, body and soul. For instance, the inaugural issue has Amitabh Bachchan talking about his inspirations, views on spirituality etc and not about his films and career. Likewise, the issue will also have articles on ayurvedic recipes, which are good for health.
Girish Agarwal, director, marketing, Dainik Bhaskar, says, "The contents and layout of the proposed magazine have been developed after extensive surveys of readers and media planners in different markets."
With the launch of Aha! Zindagi, Agarwal hopes to fill the vacuum in the Hindi family magazine slot. The magazine will be edited by Yashwant Vyas- an old timer in the Bhaskar group with around 20 years' experience in Hindi journalism.
The Hindi magazine has been strategically priced at Rs 15 to cater to larger base of readers across all age-groups, starting from 19- year- old to a 45- year-old. The magazine is targeted at families with a monthly household income of Rs 8,000 per month.
Aha! Zindagi will be an all-colour, 84 pages (including cover) magazine starting with a print-run of 2.5 lakh copies initially. The publication claims to be have already bookings for 2.35 lakh copies from places spread across 20 states/union territories.
Uttar Pradesh, Jharkhand, Maharashtra, Gujarat and Bihar, apart from other important markets such as West Bengal, Hyderabad, Bangalore and Chennai, which have substantial numbers of Hindi-speaking population.
Agarwal claims that Aha! Zindagi has also received an encouraging response from the advertisers and the media planners. "The inaugural issue will contain 17 pages of advertisements from the companies and brands such as Videocon, Hindustan Lever Limited (for Lux), Hamdard, Philips, Liberty, Reid & Taylor, Navratan and Priyagold biscuits," Agarwal says.
To promote this new magazine, the publication has some aggressive marketing strategies in plan which includes print, radio, outdoor and on-ground promotions. For print advertisement, the Dainik Bhaskar publications will be widely used and for markets where Dainik Bhaskar doesn't have a presence, other publications such as Amar Ujala, Times of India, Brand Equity will be used.
Hoarding around the two cities - Mumbai and Delhi will be widely used apart from kiosks and bus shelters in these two cities. Road shows and colony camps will be widely used to book subscriptions in the cities starting with Delhi and Chandigarh, and followed by Hisar, Panipat, Patna, Lucknow in the second phase.
At present, Dainik Bhaskar has a total readership of 1.57 crores as per NRS-03 with 20 editions and a circulation of 28 lakhs. A new edition of Dainik Bhaskar will be be soon launched from Dehradun. Dainik Bhaskar has an international edition from New York and also a successful Gujarati newspaper Divya Bhaskar. 2004 agencyfaqs!
He also served as the editor of Al-Waheed newspaper for four years. From 1942 till 1945, Uqaili served as chief Officer of District Local board in Karachi, in the same period he was the president of Rajmikal music club in Karachi and wrote a book entitled as The history of Sindhi Rag (Sindhi mystic folks).[citation needed]
Also, books like ilm-e-hinat ("The Study of Astronomy") appeared in his name. In 1947, when Pakistan and India separated, he was given the office of "food and livestock" in the government of Sindh and used to broadcast historical and literary speeches from Radio Pakistan, and wrote for Nai Zindagi magazine.[citation needed]
In October 1950, he founded a center for literary studies and served as its President, and served in many other such centers. His affection for Sindh poetry led him to compile a large collection of Sindhi national poems with the title Sindh Jo Tarano, which was published by the Sindh Society. In November 1955, he founded the Sindh Library in Karachi and at the same time founded the Bazm-Talib-ul-Mola academy in Hyderabad. Due to all these efforts, Makhdoom Muhammad Zaman Talib-ul-Mola declared him as his vice-regent in 1952.[citation needed]
After that, he ran the office of Director of Settlement Services in Hyderabad. Following his tenure at that post, he was designated as Commissioner and District Magistrate of Hyderabad and stayed as chairman of the Sindhi Adabi Board from March 1955 to September 1961.[citation needed]
Amongst his other contributions is that he collected his family tree. In his last days, Uqaili suffered dacoity at his house in Thatta. His personal library, with all of his writings, was stolen and many of his works were lost. Since then, much of his work is believed to have been plagiarized.[citation needed]
On January 15, 1971, when he was 64, the Sufi poet died and was buried in his ancestral graveyard in Thatta, leaving behind a widow, his younger brother N M Uqaili, four daughters and a son who married the granddaughter of Allama Makhdoom Muhammad Hashim Thattvi.[citation needed]
A Khoosat Films production, the feature film was produced by Kanwal Khoosat and written by Nirmal Bano. It was directed by renowned filmmaker Sarmad Khoosat, who has given the Pakistani film industry some of its most intriguing and noteworthy films in recent times, such as Kamli (2022) and Manto (2015) . Zindagi Tamasha film was premiered at 24th Buscan International Film Festival, where it won the Kim Ji-Seok award, an award at the 2021 Asian World Film Festival and recognition elsewhere also.
Only in hard times can courage and perseverance be manifested. Only with courage can we live to the fullest. 2020 was an extraordinary year. Confronted by the COVID-19 pandemic, China and Pakistan supported each other and took on the challenge in solidarity. The ironclad China-Pakistan friendship grew stronger as time went by. The China Pakistan Economic Corridor projects advanced steadily in difficult times, become a standard-bearer project of the Belt and Road Initiative in balancing pandemic prevention and project achievement. The handling capacity of the Gwadar Port has continued to rise and Afghanistan transit trade through the port has officially been launched. The Karakoram Highway Phase II upgrade project is fully open to traffic. The Lahore Orange Line project has been put into operation. The construction of Matiari-Lahore HVDC project was fully completed. A batch of green and clean energy projects, such as the Kohala and Azad Pattan hydropower plants have been substantially promoted. Development agreement for the Rashakai SEZ has been signed. The China-Pakistan Community of Shared Future has become closer and closer.
YOULIN magazine is dedicated to promoting cultural exchanges between China and Pakistan and is a window for Pakistani friends to learn about China, especially the Xinjiang Uygur Autonomous Region. It is hoped that with the joint efforts of China and Pakistan, YOULIN can listen more to the voices of readers in China and Pakistan, better play its role as a bridge to promote more effectively people-to-people bond.
As the world is facing a health crisis, more and more mental health cases are being reported. Thus, it becomes imperative for media to send a positive note to its audiences, since, it plays a pivotal role of the most effective platform in spreading messages. A leading fashion magazine is being criticised in the same context.
The Madness issue of the magazine featured a woman sitting with her hands folded in a bathtub, with two nurses pouring water on her from either side. The photograph seems to be showcasing a scene of the hospital. As soon as the magazine shared its digital print on the photo and video sharing platform, Instagram, netizens started calling out the publication for "glamourising mental health."
To many, such incidences or photos may not seem like a disturbing element, but this perhaps is not the case with people suffering from mental health. To know further about the impact of any such depiction, HZ spoke to a mental health expert, Prakriti Poddar, who is Director Poddar Wellness Ltd.
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