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rethink the cool

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Murad el Hassan

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Oct 8, 2003, 5:54:19 PM10/8/03
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<TD class=px15 width=400><B><BR>This is a ground-breaking marketing scheme
to uncool Nike. If it succeeds, it will set a precedent that will
revolutionize capitalism. <BR></B></TD>
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<TD class=px15 width=400><B>For years, Nike was the undisputed champion of
logo culture, its swoosh an instant symbol of global cool. Today, Phil
Knight's Nike is a fading empire, badly hurt by years of "brand damage" as
activists and culture jammers fought back against mindfuck marketing and
dirty sweatshop labor.<BR><BR>Now a final challenge. We take on Phil at
his own game - and win. We turn the shoes we wear into a counterbranding
game. The swoosh versus the anti-swoosh. Which side are you
on?<BR><BR>Adbusters has been doing R&amp;D for more than a year, and
guess what? Making a shoe - a good shoe - isn't exactly rocket science.
With a network of supporters, we're getting ready to launch the
<I>blackSpot</I> sneaker, the world's first grassroots anti-brand. You can
help launch the <I>blackSpot</I> revolution.<BR><BR>THE BIG
QUESTION:<BR>Is it possible to take Phil Knight's billion-dollar marketing
momentum and, in a quick judo-like move, slap him onto the mat with the
power of his own PR thrust?<BR><BR><A
href="http://blackspotsneaker.org/02/">OUR KICK-ASS MARKETING
STRATEGY&gt;&gt;<BR></A><BR></B></TD>
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<!I was kicking to attack you some of my difficult boats.>
a fever and
then heart attack. Their land was forcibly taken by some people. I don't
know perhaps it was the uncle (father's brother) who took their share of
the land. These girls (named Naheeda and Nadara) and their mom had no
choice but to move to city and work for people. While they were not
getting enough money to feed the children, the girls started selling
their body for money. Their mom used to believe that her husband was
killed. Considering that these girls were beautiful, I honestly feel
sorry for them and for their future. But you may want to observe the
rest of it, no body ever got justice for them. People talked about them,
rejected them but never helped them to get out of the situation, those
who sincerely helped them were actually punished by secret services, I
honestly feel sorry for mice Muslims and nonMuslims in Muslim countries.
In fact Jews who run Muslim countries have created such people
systematically and used them to corrupt the rest of community. So much
for Muslims scholars I have only one question for them, you would love
to implement Islamic law, have you created sytem and people where you

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