Audience Segment creation

[Josef Adlao]

Hi,

Are we able to use the API to create first party audience segments that are pixel-based?

[Ad Manager API Forum Advisor]

Hi,

Thank you for contacting the Ad Manager API support team.

I would like to inform you that the"population method" option is only available in the Ad Manager UI. I will raise a request to add this feature in the Ad Manager API. With that being said, I am unable to comment about the availability of this feature in the API. I'd advise you to follow our Blog Post and Release Notes for announcements about new API releases and features. 

Although there is no field that directly corresponds to the UI's Population Method, you can create "Publisher Managed" segments by creating a NonRuleBasedFirstPartyAudienceSegment . Similarly, you can create a Traffic based segment by creating a RuleBasedFirstPartyAudienceSegment . For pixel tracking, you can set the Targeting of the RuleBasedFirstPartyAudienceSegment to target the audience pixel ad unit and manually create custom criteria.

 

Thanks,
 

Ad Manager API Team

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[2025-04-01 14:43:55Z GMT] This message is in relation to case "ref:!00D1U01174p.!5004Q02vHEOk:ref" (ADR-00297920)