Values in the BETA API doc

[Globalinos Digital Scale]

I would like help checking what these values would be in the API, I can't find most of them and I'm helping my developer, could someone help me?

Custom Criteria
Total impressions
Ad Exchange clicks
Ad Exchange average eCPM
Ad Exchange CTR
Ad Exchange revenue
Programmatic match rate

[Ad Manager API Forum Advisor]

Hi,

Thank you for contacting the Ad Manager API support team.

I have raised your concern with the rest of our team and one of my teammates will reach out to you once we have an update.

Thanks,
 

Ad Manager API Team

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[2025-07-14 06:45:42Z GMT] This message is in relation to case "ref:!00D1U01174p.!500Ht01svXXo:ref" (ADR-00318773)

[Ad Manager API Forum Advisor]

Hello there,

Thanks for reaching out.

I'm assuming you are using the Ad Manager SOAP API, not the Ad Manager API (Beta). Please let me know if this isn't the case.

To assist you further, I recommend sending us a screenshot of the fields you use for the report in the Ad Manager UI. This will allow us to provide a more accurate mapping to the API fields you are seeking.

In the meantime, you can find information on the fields you are looking for in the corresponding reference documentation:

• Custom Criteria: https://developers.google.com/ad-manager/api/reference/v202505/ReportService.ReportQuery?hl=en#dimensions
• Total impressions, Ad Exchange clicks, Ad Exchange average eCPM, Ad Exchange CTR, Ad Exchange revenue: https://developers.google.com/ad-manager/api/reference/v202505/ReportService.ReportQuery?hl=en#columns
• Programmatic match rate: https://developers.google.com/ad-manager/api/reference/v202505/ReportService.ReportQuery?hl=en#dimensions

Thanks,
 

Joshua Ad Manager API Team

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How was our support today?
               

[2025-07-14 19:17:52Z GMT] This message is in relation to case "ref:!00D1U01174p.!500Ht01svXXo:ref" (ADR-00318773)