Assisted Conversions from the Campaign Manager API

[Theo]

I'm trying to figure out if it's possible to get a hold of an "Assisted Conversions" metric through the DCM API. This old forum thread suggests that you can get some kind of conversion attribution by using Attribution Model, but gives no clear guidelines on how to use it to achieve this.

Thanks in advance,

Theo

[Dhanya Sundararaju (DFA API Team)]

Hi Theo,

As mentioned in the forum post that you have linked, using DCM API, you can only access the information under trafficking and reporting builder sections. So, the limited support for custom Floodlight attribution models exists via the Report Builder. That is, you can set the model that is used when running a report via the API. The model is specified using a special filter "dfa:attributionModelConfig". Other than this the API doesn't support any attribution features.

Regards,
Dhanya, DCM API Team