Cross Device Conversions and Appsflyer - DV360

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Himanshu Yadav

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Sep 20, 2019, 1:41:43 AM9/20/19

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Hi,

I would like a help with following situation where I am using Appsflyer to implement floodlight and track app-activity (like installs) in DV360 -

Landing Page is webpage from where a user can download apk to install an app. (No playstore)
Campaigns are run on mobile-apps and mobile web inventories.

Is cross device conversion report required for this setup, if so will it be accurate assuming floodlight activities are setup correctly. My concern is, if a user going from a mobile-app to the webpage to download the apk to install the app will he/she be tracked in normal report (not cross-device).

Let me know if there are other question.

Thanks,

DCM API (DoubleClick Campaign Mgr)

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Sep 20, 2019, 4:58:58 PM9/20/19

to hima...@tatvic.com, google-doubleclick-...@googlegroups.com

Hi Himanshu,

Your concern seems to be related to DV360 which is out of scope for our team. I would recommend contacting the general support team for your concern as they would be best bet to assist you regarding your concern. Feel free to reach out if you have any concerns related to DCM API.

Regards,
Nikisha Patel, DCM API Team