Adding 'crossDevice' metrics returns an error

[Hugo Luna]

Hi,

Starting today March 1st, if we add any crossDevice metric to the report it fails with the following message:

"code": 400,
"message": "Metrics specified include an invalid metric.",

I checked the documentation and couldn't find anything about these metrics being deprecated. However, they don't show up on the v4 metrics list, they are only listed until v3.5. But since there is no mention of the metrics in the release notes, I would like to confirm if these are indeed deprecated or if this is a bug.

If they are deprecated, can you please point us to the documentation about it, if they have replacement metrics.

I'm adding here at the end an example report api call. If I remove all the crossDeviceXXX metrics the report generates ok

Thanks,

curl -X POST -d '{"criteria":{"dateRange":{"startDate":"2024-01-30","endDate":"2024-03-01"},"dimensionFilters":[{"dimensionName":"advertiser","id":8663136,"matchType":"EXACT"},{"dimensionName":"advertiser","id":14196928,"matchType":"EXACT"}],"metricNames":["clicks","impressions","totalConversions","totalConversionsRevenue","activityClickThroughConversions","activityViewThroughConversions","mediaCost","activityViewThroughRevenue","activityClickThroughRevenue","DV360Cost","DV360CostUsd","crossDeviceClickThroughConversionQuantity","crossDeviceClickThroughConversionRevenue","crossDeviceClickThroughConversions","crossDeviceTotalConversionQuantity","crossDeviceTotalConversionRevenue","crossDeviceTotalConversions","crossDeviceViewThroughConversionQuantity","crossDeviceViewThroughConversionRevenue","crossDeviceViewThroughConversions","bookedActivities","bookedClicks","bookedImpressions","bookedViewableImpressions","plannedMediaCost","activeViewAverageViewableTimeSecond","activeViewEligibleImpressions","activeViewImpressionsAudibleAndVisibleAtCompletion","activeViewImpressionsVisible10Seconds","activeViewMeasurableImpressions","activeViewNotMeasurableImpressions","activeViewNotViewableImpressions","activeViewViewableImpressions","richMediaVideoCompanionClicks","richMediaVideoCompletions","richMediaVideoFirstQuartileCompletes","richMediaVideoFullScreens","richMediaVideoInteractionRate","richMediaVideoInteractions","richMediaVideoMidpoints","richMediaVideoMutes","richMediaVideoPauses","richMediaVideoPlays","richMediaVideoProgressEvents","richMediaVideoReplays","richMediaVideoSkips","richMediaVideoStops","richMediaVideoThirdQuartileCompletes","richMediaVideoUnmutes","richMediaVideoViewRate","richMediaVideoViews","activeViewPercentAudibleAndVisibleAtCompletion","activeViewPercentAudibleAndVisibleAtFirstQuartile","activeViewPercentAudibleAndVisibleAtMidpoint","activeViewPercentAudibleAndVisibleAtStart","activeViewPercentAudibleAndVisibleAtThirdQuartile","activeViewPercentVisible10Seconds","activeViewPercentVisibleAtCompletion","activeViewPercentVisibleAtFirstQuartile","activeViewPercentVisibleAtMidpoint","activeViewPercentVisibleAtStart","activeViewPercentVisibleAtThirdQuartile","activeViewPercentageMeasurableImpressions","activeViewPercentageViewableImpressions"],"dimensions":[{"name":"advertiser"},{"name":"date"},{"name":"advertiserId"},{"name":"campaign"},{"name":"campaignId"},{"name":"campaignStartDate"},{"name":"campaignEndDate"}]},"fileName":"api_report_files","name":"TAPCLICKS-API-campaign-REPORT","type":"STANDARD"}' \
-H 'Content-Type: application/json; charset=UTF-8' \
-H 'Authorization: HIDDEN' \
'https://dfareporting.googleapis.com/dfareporting/v4/userprofiles/7360121/reports'

[DCM API (DoubleClick Campaign Mgr)]

Hi,

Thank you for contacting the DCM API support team.

I would like to inform you that the CTV cross device conversion capabilities metrics won't be available where it will be added under the Total Conversions metrics. You may find this help article about cross device conversion metrics which will be deprecated. I would suggest checking the Release Notes and Blog post for further updates.Also, I would like to inform you that the API users need to migrate off these metrics. e.g., switch to metric "totalConversions" instead of "crossDeviceTotalConversions". All "crossDevicexxx" metrics will be removed from the API. Any API request with these metrics will be rejected. If you previously use "crossDeviceTotalConversions" to track desktop<>mobile cross-device conversions, you will see the same capability with the "totalConversions" metric.

Regarding queries about this deprecation are out of scope for us. I would recommend you to kindly check with the CM360 product support team for further assistance.

 

This message is in relation to case "ref:!00D1U01174p.!5004Q02rzcsp:ref"

Thanks,
 

DCM API Team

 

 

[EL]

On this topic - we have existing scheduled reports which are still including the crossDeviceXXX metrics & counts for those metrics.

Should we expect those to be deprecated at some point as well?

[DCM API (DoubleClick Campaign Mgr)]

Hi,

Thank you for getting back to us.

According to the help center article, the CTV cross device conversion capabilities will be migrated to the Total Conversions metrics before this deprecation. Desktop<>mobile cross device conversion attribution capability will not be migrated.