Offline Conversions API Supporting View Through Conversions

[Gabby Stanway]

Hi Team, 

I am wanting to understand with uploading conversions using the CM360 API how to supports view-through conversions for GMP and not Meta. 

Further to that, could you please explain what requirements are needed (such as MatchID) in the import to be able to support view-through conversions?

Thanks,

Gabby

[DCM API (DoubleClick Campaign Mgr)]

Hi,

Thank you for reaching out to the CM360 API support team.

Regarding your query on why the CM360 API supports view-through conversions for GMP but not for Meta, please note that our team does not have access or visibility into platforms like Meta, and we are not familiar with their additional functionalities or behavior, so concerns related to Meta are out of scope for us as we can only resolve technical issues and concerns related to the CM360 API. 

For information on the required fields when uploading conversions via the CM360 API, please refer to the REST Resource: conversions and fields documentation. This documentation outlines the necessary fields for successful conversion uploads.

Additionally, to verify the API support name for view-through conversions, you can review the Standard Report Metrics documentation. The relevant metric for view-through conversions in the API is 'activityViewThroughConversions'.

Thanks,
 

DCM API Team

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[2025-07-10 06:20:04Z GMT] This message is in relation to case "ref:!00D1U01174p.!500Ht01rhhrm:ref" (ADR-00318156)