Discrepancy between add on report & Analytics view

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SAS

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Feb 4, 2017, 4:33:01 PM2/4/17
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I am trying to run a New Vs Returning Visitor report on Google spreadsheets using the add on for only the Organic channel.
The New Visitors are getting reported exactly as I see it in Google Analytics but the Returning Visitors are way less than what Analytics is reporting.

Here is my configuration:


New Visitors reported by GA add on: 371

New Visitors reported by GA: 371

Returning Visitors reported by GA add on: 52

Returning Visitors reported by GA: 100


Why is there such a big difference in the two reports?

Laura Jennings

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Feb 28, 2017, 11:31:29 AM2/28/17
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Hi - I am having the same issue when trying to filter out traffic matching Source / Medium = Facebook / cpc. Analytics is showing 58 goal completions and spreadsheet is only showing 28. Any ideas would be appreciated. I've checked filters, view ID etc and all should be correct.
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