UMP GDPR and IDFA in EU

437 views
Skip to first unread message

MSMS

unread,
Jul 29, 2023, 1:36:56 PM7/29/23
to Google Mobile Ads SDK Developers
Is it correct that we need to show BOTH messages in the EU?

I.e. show the IDFA message and also the GDPR message? Doesn't the GDPR consent form already cover the IDFA consent?

Thank you.

Mobile Ads SDK Forum Advisor

unread,
Jul 31, 2023, 5:17:11 AM7/31/23
to maste...@hotmail.com, google-adm...@googlegroups.com

Hello,

Welcome to Mobile Ads SDK Support team. Thank you for reaching out to us.

With regards to your concern, yes, you will have to display both. GDPR and IDFA have different scopes. If you aren't using Privacy & messaging to gather consent for GDPR, your users will always see the IDFA explainer message immediately before the iOS ATT alert. On the other hand, if you are using Privacy & messaging to gather consent for GDPR, the user will see this immediately before the iOS ATT alert:

  • Is not in the EEA - The IDFA explainer message
  • Is in the EEA and has already consented to GDPR - The IDFA explainer message
  • Is in the EEA and has not yet made an EU consent decision - The GDPR consent message

Further information can be found on this article: https://support.google.com/admob/answer/10115027?hl=en.

 
This message is in relation to case "ref:_00D1U1174p._5004Q2mxEvN:ref"

Thanks,
 
Google Logo Mobile Ads SDK Team


markenapps

unread,
Aug 31, 2023, 7:28:35 AM8/31/23
to Google Mobile Ads SDK Developers
I have a question about this. I've configured and published a GDPR Message and an IDFA explainer Message using Privacy & messaging.
  • Is not in the EEA - The IDFA explainer message 
    • this works
  • Is in the EEA and has already consented to GDPR - The IDFA explainer message  
    • this doesn't work:  tracking auth request not started and IDFA explainer message does not show up... tracking auth status stays notDetermined. Any Ideas why?
  • Is in the EEA and has not yet made an EU consent decision - The GDPR consent message 
    • this "works"  but why does this not request for tracking auth and show an IDFA explainer message in case the user selects "consent" in the GDPR message popup?
      This way tracking auth status stays notDetermined and iOS will deny access to the AdID and this will disable personalized ads. As a side note: in case the user select "do not consent" the IDFA explainer is not allowed to be displayed. Otherwise the App might be rejected by Apple.
Greetings 
Markus

Mobile Ads SDK Forum Advisor

unread,
Aug 31, 2023, 1:33:14 PM8/31/23
to marke...@gmail.com, google-adm...@googlegroups.com

Hi,

Thank you for your response.

With regard to the following questions, for us to better provide our insight on this, can you provide us more information and screenshots for us to visualize this and provide more information? You may also provide us your sample app so we can check your implementation as well. In addition to that, you're correct that in case the user select "do not consent" the IDFA explainer is not allowed to be displayed. Otherwise the App might be rejected by Apple.

If the file(s) you are looking to share are less than 25mb in total you can attach them to this case on your next reply. If you are having trouble attaching your file to this case or if your file(s) are larger than 25mb, you can share your files with me by performing the following steps:

1. Navigate to https://docs.google.com/forms/d/e/1FAIpQLSfkAiXMeYP-fw1W3Z-tT9uwmATEKO5X6S-th0gR2ezdKaaqfg/viewform?usp=pp_url&entry.400550049=Mobile+Ads+SDK&entry.460850823=5004Q00002mxEvNQAU&entry.80707362=00190570

2. Fill out all fields, and attach your file(s).

3. Please reply back on this thread when you have uploaded your file(s). Please do not share this link.

Reply all
Reply to author
Forward
0 new messages