Ads that interfere with normal app use that aren’t closeable after 5 seconds.

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Sparkle games

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Aug 11, 2025, 6:12:54 AM8/11/25
to Google Mobile Ads SDK Developers
Hello, our app update has been rejected due to the following issue:

Issue found: Families ad format requirements
Your app contains ads that do not comply with our Families ad format requirements. For instance, we do not allow:

  • Ads that interfere with normal app use and are not closeable after 5 seconds.

We utilize AdMob as our In-App Advertising (IAA) provider and implement Rewarded Ads. (Based on the app design, Rewarded interstitial (Beta) is not suitable for our app.)

Moreover, we have set the 'SetTagForChildDirectedTreatment’ as G, and the same setting has been configured on the Admob page.

What steps should we take to resolve this problem?

Mobile Ads SDK Forum Advisor

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Aug 11, 2025, 7:35:08 AM8/11/25
to sparkle.f...@gmail.com, google-adm...@googlegroups.com

Hi,

Thank you for contacting the Mobile Ads SDK Support team.

I would recommend you to check the Comply with Google Play’s Families Policy using AdMob helpcentre article for more information.

Could you please share your app ID via reply to author option.

Thanks,
 
Google Logo Mobile Ads SDK Team

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[2025-08-11 11:34:15Z GMT] This message is in relation to case "ref:!00D1U01174p.!500Ht01syfjH:ref" (ADR-00329500)



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