ecpm optimization for multiple apps in mediation group

[Xiaojun Wang]

i am using mediation with vungle,unity,applovin

according to official guide: https://developers.google.com/admob/ios/mediation

ecpm optimization for those are all country specific.

i'm curios about how it's optimized for apps/ad-units in the same mediation group

is it app-specific or it uses one unified ecpm for all apps?

currently one of my group is showing 'Updated 3d ago' for applovin

is that 'ecpm from 3d ago' used for all apps, or some of them?

i'm asking this because i'm not sure whether i should use one group for all apps or create a new group for evert app

[mobileadssdk-a...@google.com]

Hi there,

Thanks for contacting us. You can set Country Specific eCPM Floors for each Ad Network you are fetching ads from and the ads will be served based on the eCPM value of the ad networks in the Mediation stack. You will be able to set the eCPM value for the AdMob network in the Mediation group for each of your Ad Unit IDs. You can go through this article to learn more about how eCPM works.

Regards,

Deepika Uragayala

Mobile Ads SDK Team

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Also find us on our blog and Google+ page:
    http://googleadsdeveloper.blogspot.com
    https://plus.google.com/115658573333388777174/
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[Xiaojun Wang]

excuse me, but i can't find what you menttioned..

i'm using new version admob site(https://apps.admob.com/v2/home), and it can't roll back now

the question i'm most concerned here is : 

do all ad-units in same mediation group use one unified ecpm from eternal ad providers, or ecpms are ad-unit specific?

for example, do all applovin ads from various units use  $8.86 as their ecpm, or they use different ones and 8.86 is just an average to display?

So what's the recommended practice, use one mediation group for all apps, or create a new group for every app?

[Xiaojun Wang]

typo: 'external' ad providers

[mobileadssdk-a...@google.com]

Hi there,

The eCPM value are specific for each Ad Unit ID for the given Ad Network. The value you notice in the Ad Mediation Report is an average of all eCPM values combined from all of your Ad Unit IDs. 

Let me know if you have any other questions.

Regards,
Deepika Uragayala
Mobile Ads SDK Team

=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~
Also find us on our blog and Google+ page:
    http://googleadsdeveloper.blogspot.com
    https://plus.google.com/115658573333388777174/
=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~

On 02/02/18 09:46:29 nini1...@gmail.com wrote:

typo: 'external' ad providers

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