Google Admob Mediation. Who pays?

[Roberto Gusman]

I want to know when using google admob mediation with facebook audience network.

Who pays for the earnings of FAN? Google Admob or Facebook?

Thanks.

[Mobile Ads SDK Forum Advisor]

Hi Roberto,

Thank you for reaching out to us.

With regard to your concern, the mediation lets you manage the ad sources used to serve ads in your apps, all in one place. Using mediation, you can send incoming ad requests to multiple ad sources and help ensure you find the best available ad sources to fill the requests. Then, for earnings with Mediation, as per this article (https://support.google.com/admob/answer/3544759?hl=en&sjid=2642688916198712090-AP), AdMob estimates earnings proportionally based on the number of impressions each ad unit receives. This change eliminates double counting revenue when ad unit mapping is reused across multiple ad units. 

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Thanks,
 

Mobile Ads SDK Team

[Roberto Gusman]

Thank you. 

So if I understand correctly, would it be that Google Admob makes an estimate of all the various sources and the payment would be made by Google?

[Georges]

Hi Roberto,

I use Facebook as a network in my Admob mediation and I get paid by Facebook

[Mobile Ads SDK Forum Advisor]

Hi,

Thank you for your response.

@Roberto - In our documentation guide (https://developers.google.com/admob/android/mediation/meta), when you set up your Facebook (Meta) mediation network it has a process on how you can set up your payment account so they can know where to send the audience network revenue.

@Georges - Thank you for sharing your insight on this. If you have any other concerns just kindly let us know so we can assist you.