Ad serving is currently limited due to invalid traffic concerns

[Vishal Patil]

Hi

I am the owner of the app (https://apps.apple.com/us/app/nc-dmv-notifier/id6746947946), whose ad serving is limited due to concerns about invalid traffic. I have read the policy, and it says that the traffic is limited due to the reasons mentioned at https://support.google.com/admob/answer/9493252?hl=en and at https://support.google.com/admob/answer/3342054?sjid=4969002167284510540-NA

However, I am following all the rules mentioned on these pages and do not engage in anything that is not permitted.

My app is integrated with Google Firebase, and examining the analytics clearly shows that my app receives legitimate traffic from various geographies. Therefore, I don't understand why this restriction is imposed on my app, as traffic can be easily verified through Firebase Analytics, a Google product. 

I would greatly appreciate it if you could let me know what additional steps I need to take to remove this restriction.

Vishal

Thanks.

Vishal

[Mobile Ads SDK Forum Advisor]

Hi,

Thank you for getting back to us.

As mentioned earlier,I checked your AdMob account and found that ad serving is limited for your apps due to “invalid traffic concerns”. 

If the existing  help center articles don't resolve your issue, then the best way to get more information about your issue is the AdMob Help Center. You can also utilize the AdMob Communities for additional support. 

If you have any questions about usage of the Google Mobile Ads SDK, please feel free to reach out.

Thanks,
 

Mobile Ads SDK Team

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[2025-07-30 11:20:02Z GMT] This message is in relation to case "ref:!00D1U01174p.!500Ht01swPTv:ref" (ADR-00319785)