[new AdMob Aug 1 deadline query] What if ad_unit_id is upgraded one but it has 6.2.X jar as SDK?

[Amit Kumar Saha]

Hello fellow publishers & Eric,

Lets consider this situation. A publisher upgraded to new Admob & updated his apps with newly given ad_unit_id [came up with up-gradation process ] and also using 6.2.X jar. Now its a common scenario that users don't update at all. 

This scenario is available among many developers. Now what will be result of this Aug 1 deadline? Kindly reply which of the following understanding of mine is correct.

1. if any app does not use GPS , they will not be served with ads but user will keep using the app normally.

2. if any app does not use GPS but uses new admob ad_unit_id , then its okay, everything will work normally.

3. if any app does not use GPS and dont use the new admob ad_unit_id rather use old adUnitID [just because user never bothered to update the app], there will be no ad serving and earning will be zero from those thousands of installed copies.  

  

[Eric Leichtenschlag]

I'm assuming you're talking about this August 1st deadline (with respect to the Google Play Advertising ID policy). If so, then none of the above understandings is correct. This deadline revolves around the GPS SDK, not whether the user is using an old or new ad unit ID. Per the policy:

1) Any newly released apps or app updates must use the Google Play services library of the SDK (the only one that supports ad ID)

2) If user didn't update app, ads will continue to serve through the older SDKs.

Thanks,
Eric

[Amit Kumar Saha]

Hello Eric,

Thanks for your response. Just to check & ensure, that means earnings will be reported on new admob system as it is doing now.

Thank you so much for your response.

Thanks

Amit

[Eric Leichtenschlag]

Correct, once you upgrade to the new AdMob system, all earnings will be reported in the new system.

Thanks,
Eric