An incomprehensible bug that’s cutting my revenue in half, HELP

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Nicolas

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Aug 12, 2025, 12:29:02 AM8/12/25
to Google Mobile Ads SDK Developers
Hello AdMob community,

I’ve been experiencing an incomprehensible bug for several months now. From time to time, my app suddenly starts receiving 10x more ad requests, but these seem to be fake requests, which causes my match rate to drop to around 3%.

What’s strange is that this happens to all users at the same time, and then after about a week, the issue disappears on its own without me changing anything. Then, a few weeks later, it comes back — again, without any changes on my end.

I’ve checked my app’s code dozens of times, and I’m convinced the issue isn’t coming from there. Everything was working fine for months, and then suddenly, this bug appeared for all users at once.

Please, if anyone has experienced something similar or has any ideas, I would really appreciate your help. This is seriously hurting my revenue, and I can’t find any explanation.

Mobile Ads SDK Forum Advisor

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Aug 12, 2025, 5:10:05 AM8/12/25
to emieaj...@gmail.com, google-adm...@googlegroups.com

Hi Nicolas,

Thank you for contacting the Mobile Ads SDK Support team. 

I would recommend you to check the Common reasons for low match rate help center article for more information. Kindly review it and share your app ID via reply to author option so we can assist you further.

Thanks,
 
Google Logo Mobile Ads SDK Team

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[2025-08-12 09:09:12Z GMT] This message is in relation to case "ref:!00D1U01174p.!500Ht01syoLE:ref" (ADR-00329639)



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