Ad Mob Match Rate gone to 0%

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Junaid Mohamed

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Aug 25, 2023, 8:40:28 AM8/25/23
to Google Mobile Ads SDK Developers
Hi All,

I recently published an app (last tuesday) with banner and interstitial ads. The ads were working well and then out of nowhere my match rate plummeted to 0%. I have added app-ads.txt to my website and got it verified. I don't understand what's going on. The app is implemented in React Native ands the ads use react-native-google-mobile-ads  but I don't think its a problem with my implementation since the ads were showing successfully in PROD!

What is wrong?

Junaid Mohamed

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Aug 25, 2023, 8:42:11 AM8/25/23
to Google Mobile Ads SDK Developers
Graph of Match Rate

Screen Shot 2023-08-25 at 8.41.40 AM.png

Mobile Ads SDK Forum Advisor

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Aug 25, 2023, 2:45:09 PM8/25/23
to highy...@gmail.com, google-adm...@googlegroups.com
Hello,

Thank you for reaching out to us.

Kindly note that the SDK just requests an ad to the ad server and I'm afraid that it doesn't have any control on fill rate / match rate of your app. This is more of an ad serving issue/ fill rate concern which is out of scope to our team. That said, we would recommend raising this to our Product Support team (https://support.google.com/admob/thread/new?hl=en) instead as they are better equipped in handling these concerns.
 
This message is in relation to case "ref:_00D1U1174p._5004Q2o8EOv:ref"

Thanks,
 
Google Logo Mobile Ads SDK Team


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