Affiliatetracking software helps brands manage their affiliate campaigns and entire affiliate programs by keeping tabs on clicks, impressions, conversions, affiliate sales, and any other customer interaction propelled by your affiliate partners.
Post Affiliate Pro is a cloud-based tool aimed at helping brands, big or small, achieve sales goals and success with their affiliate program via affiliate tracking. The company started as a customer development project in 2004, then quickly pivoted to becoming an online tool for driving sales via affiliate marketing management.
You can use Post Affiliate Pro to track affiliate performance, commission payouts, and customer transaction trends in a user-friendly dashboard. This tool also offers tons of integrations to further streamline your affiliate program.
Affiliate tracking helps you see each conversion, be it a sale or newsletter signup, or each interaction like a click that a web user has with your brand. Post Affiliate Pro uses a variety of accurate tracking mechanisms to track affiliate actions:
Promotional materials include affiliate links and banners to support brands in marketing their products to customers via affiliates. Post Affiliate Pro offers a wide range of website ad banners, including PDF, Peel, text link, HTML, image, Lightbox, and rotating banners.
Post Affiliate Pro helps you streamline your affiliate marketing campaigns by automating repetitive actions. The platform helps you automate bonuses once your affiliates reach predetermined performance goals. You can also automate report generation and subsequently send them to individual affiliates on a set schedule.
An affiliate program might have 5 or 10,000 affiliates. Affiliate management helps you keep track of those relationships, communications, and the individual performance of each affiliate. Post Affiliate Pro helps you see lifetime commissions and ROI details for each of your partners to help you inform an effective strategy to optimize your campaigns.
Post Affiliate Pro offers its 234 integrations to all clients, no matter the tier. Users particularly enjoy the diverse WordPress plug-ins and competent customer support when it comes to setting up integrations. Other useful integrations include payment processors like Google Wallet and PayPal, marketing tools like MailChimp, and ecommerce platforms like Eventbrite, Shopify, and WooCommerce.
Are you looking to launch a new affiliate program? Or maybe you want to grow your program into a more lucrative business model. Think about your ideal goal for purchasing affiliate software. Then, get more specific and identify existing pain points. Maybe your commission rates are uniform, and you need something more flexible. Or you want to assess conversion rates and inform your affiliate strategy accordingly.
Some features to look out for include tracking capabilities, affiliate commission structures, coupon codes, link attribution, promotional materials, and affiliate management. Consider your high-priority features and see which companies offer them, and how much they charge for them.
You might have an existing workflow that leverages tools like Zapier, MailChimp, and Shopify in your affiliate marketing business. Make sure your software contenders offer integrations to those tools so you can grow your affiliate program easily.
Post Affiliate Pro offers impressive features and tracking capabilities for your affiliate program. But you might crave more automation potential, custom integrations, affordable pricing, and partner recruitment functions. Tapfiliate fills in those gaps and proves a worthy alternative to Post Affiliate Pro.
We capture conversions in real time via affiliate link tracking and coupon code tracking. Then, we visualize the data for you in accessible reports including date, affiliate, country, assets and more that you can use to assess progress over time or compare against your conversion goals.
You can also use these powerful filtration capabilities to create custom reports based on at any time, including pending versus approved or disapproved conversions. Finally, while graphs and visuals make it easier for your team to digest information, you can even export our raw data into Excel format.
Tapfiliate helps you offer custom commission rates to each affiliate, including recurring, fixed or lifetime commissions, along with percentage-based rewards and bonuses for meeting specific performance goals. Do you have any inventory items in overstock? You can even offer SKU-specific commission rates for certain products that you can customize at any time. Hello, affiliate engagement!
We pride ourselves on adding a human element to our affiliate software, which is why customer service is so important to Tapfiliate. It shows in our consistently high-ranking customer satisfaction scores, including an average of 92% on Intercom user ratings and 4.4-star rating on Capterra.
Tapfiliate has a live chat function on its website with affiliate marketing specialists on staff to support more in-depth inquiries, and we offer support via Facebook chat and Twitter. Our knowledge base also features articles covering common questions, while enterprise clients have access to more premium support. Still, all clients can enjoy 24/7 access to customer support from our skilled technicians and affiliate experts.
Both Post Affiliate Pro and Tapfiliate offer robust and accurate tracking features, ranging from the traditional cookie method to backup methods like IP referrals and link tracking. Tapfiliate also shows you tracking data based on geography, affiliate, date, and product.
But what sets Tapfiliate apart from Post Affiliate Pro is its Zapier integration, which helps brands build customizable workflows to streamline affiliate marketing efforts via triggered emails and webhooks. This makes affiliate tracking and management a whole lot easier.
Both Tapfiliate and Post Affiliate Pro provide solid 24/7 customer support. Tapfiliate features a live chat function, social media support via Facebook chat and Twitter, and a wealth of articles in its knowledge base. Similarly, Post Affiliate Pro offers a searchable knowledge base, live chat, and multi-channel support, including Messenger and Whatsapp.
Both platforms share an approximate 4.5-star rating on Capterra, while Post Affiliate Pro scores slightly higher on G2. Reviews generally applaud both platforms for robust tracking features, helpful customer support, and useful features. Tapfiliate gets a few more points on the review sites for an intuitive dashboard and user-friendly UI. Try our our dashboard for yourself with a 14-day free trial.
For me promoting a variety of quality products at different price points seems to work well. I find that in doing so I seem to be able to attract buyers at different price points and levels and the commissions tend to add up to collectively be a worthwhile exercise.
Promoting affiliate products all depends on your goals. If you want to help out your readers, you should be more willing to promote cheaper products or take a cut of sales to offer a discount. Big ticket items may work better over the long-term, so it may be better to leave them out of regular posts/newsletters.
The commission amount should be the last thing to consider. Get loyal users who will continue to get the products you promote or recommend. In the long run, you will make 3,4,5 times the amount of what you would be making if promoting only big ticket items with big pay outs.
Certainly money plays a big role but I think you have to check the demand of such products. If this is the product which can sold to 100 buyers every month than I would love to go fot it because income was coming on a continuous basis and that is the main factor for me.
i think the most important thing is you know the product before you try convince people to sell it, like you say you willing to sell 1.50 commission product because it has good quality, that mean you know about the product so it can help people to make decision.
You are right. I personally feel that one should only promote products that are of good quality if they are looking at a long term perspective. Focusing on only higher value product could mean that you are pushing products that are not so great in quality to your customers who trust you that you would only recommend good quality products. They would buy them initially but gradually when they realize that you are not worthy of trusting, they will start leaving you.
I believe if you promote quality products it really brings in the readers trust. I from a standpoint try to review the product or service at first hand and extensively look out for other reviews. I think pricing is always going to impact the readers but quality and trust will always bring them back. Good post Darren and glad you bought up this topic!
On my blog about self releasing your record and music production / marketing in general most products tend to be rather expensive. Microphones and other audio euqipment I use, test or just recommend. But little items, accessories like headphones, cables etc. should also be covered in some detail, because they are just as important for my peer group.
I promote things based on the value to my readers (and myself first). I just recently promoted some items in an article and they did very well, but I did not take into account the commission structure. I only do that when everything else is equal.
Till now I am not earning anything my promoting affiliate products, So I leave to promote them, better I am trying to make my blog more informative and in future I want to monetize my blog by selling ad space.
We promote products which we have used in the past and we think are valuable. The profit margin is not our top priority. We look to create quality rather than quantity and over time I think this is a winning solution.
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