New Viral Clips

[Destini Armstrong]

BVIRALhelps video owners distribute and protect their clips, reaching millions of viewers globally through our extensive distribution network. With more than a million video assets under exclusive management, BVIRAL provides publishing partners with a consistent stream of short, entertaining viral content.

"Here's the first one. It's D-Day. There he is. He goes to sit down. I used to do this in church - is everybody sitting? Oh, no?'" Maher said during Friday's panel discussion, referring to the clip of Biden awkwardly bending to sit down alongside First Lady Jill Biden, French President Emmanuel Macron and his wife Brigitte.

President Biden went viral for "freezing" as everyone around him was singing and dancing at the Juneteenth concert on the South Lawn of the White House on June 10, 2024. (Brendan Smialowski/AFP via Getty Images)

The liberal comedian went on to reject claims Biden was "wandering off like a mental patient" as he stepped away to give a thumbs up to parachutists, causing Italian Prime Minister Giorgia Meloni to corral him back to the group for a photo-op with the other world leaders.

"The Democrats have to find a way to communicate, I think, that this guy is mentally there," Maher said, later adding, "How do you communicate to the American public, 'Okay, he's old, but he has never lost his mind.' Can we agree on that? He's still got his marbles. It can still do the job. He just can't run for it."

Biden's mental acuity has long been an issue as he seeks reelection, but the clips that have surfaced in recent weeks have further complicated efforts by his supporters arguing he's fit to serve another four years in office.

The White House and members of the media have pushed the narrative that the Biden clips are "cheap fakes" and are attempting to put them in the same category as "misinformation" despite the fact that none of the footage was manipulated.

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Views, Shares and Likes are important, but the biggest stat TikTok views is Video Completion. The longer a user is on their app, the better. Now this may sound strange, what is the difference between a view and watching completely?

From our current knowledge, a view is considered someone watching a clip for more than 5 seconds, while a video complete really depends when your video ends. From our example, we had a 15 second video. If the video was swiped away around the 8 second mark it would count as a view, but would not count as a completely watched video.

In TikTok out of the 300 people who view your video first, your goal is to reach 300 points for TikTok to consider it a viral video. While these are estimated distribution scores, this is a good way for you to visualize the point total:

On average, a regular user spends 50+ minutes on TikTok a day. If they used TikTok 10 minutes at a time, this would be the time estimates for the content that user sees. The Regular user gets the least amount of time, and they are shown last out of the 4 sections, regardless how good or relatable your video is to the demographic.

Videos that address universal experiences or tap into shared cultural or societal references are also more likely to spread. People share content that mirrors their own experiences; it makes them feel like part of a larger community.

No matter the topic, viral videos should be difficult to scroll past. And the easier a clip is to share, the better its chances are of going viral. Using relevant hashtags and tapping into trending topics or challenges can also help, as they expose your video to a larger and more engaged audience.

Some viral videos are the result of calculated efforts by influencers and marketers who leverage algorithms and platforms for commercial purposes. This might include posting at optimal engagement times, marketing to specific demographics, or coming up with a powerful, irrefutable call-to-action.

Creating viral content is no easy task. It requires strong storytelling skills, emotional triggers, and some form of inspiration or motivation. If a clip is authentic, humorous, relatable, or a triple-threat combo, it has a much greater chance of being widely shared.

Over time, the criteria for viral videos have evolved to keep up with changes in technology, platforms, and audience behavior. This includes platform diversity, the rise of short-form content, the desire for audience participation, the influence of algorithms, and more.

Videos may also go viral because they resonate with specific communities or subcultures, like gymtok, foodstagram, or history-focused YouTube channels. Platforms like YouTube, Facebook, and TikTok use complex algorithms that prioritize content based on engagement metrics, which means the more you like, share, and comment, the more likely you are to see similar content in your future feed.

Storyful helps teams directly combat this, working 24/7 to identify and verify the authenticity of global clips that are making viral rounds. Our work has supported worldwide coverage of viral videos in the news, global weather, and much more.

In order to go viral and achieve global reach, you have to remember the science behind widely-shared content. Timing and context make all of the difference when it comes to reaching your target audience, and you can always rely on Storyful to help you achieve all of your video-related goals.

Storyful is a trusted source for viral videos that are accurate and safe to share. To learn more about our role in UGC verification and how our team can support yours in daily coverage of major events, get in touch with our team today.

Tipping has seen a shift, especially compared to pre-pandemic, when the cost of food and everything else was lower, but one man's recent experience that went viral on social media has sparked new questions around gratuities.

The fuzzy math prompted hundreds of varied comments from viewers, with some writing that \"restaurants need to pay their employees, not us,\" and one person arguing that \"tipping is out of control.\"

The unnamed restaurant said that OBrien received a discount for the cost of an entree, which he sent back to the kitchen. And while he wasn't charged for that item, the discounted cost was included in the tipping calculations.

\"This is not a scam. We have a disclaimer that alerts guests that the tip is calculated before discounts. We also allow for a custom tip for guests' convenience,\" a representative for the restaurant told ABC News.

\"I just want people to be alert to it,\" he told ABC News about why he chose to speak out. \"But definitely don't take it out on the servers for sure, because they're just trying to make a living like everybody else.\"

\"Part of the consumer frustration is the expectations and behaviors around tipping changed dramatically in the last four years,\" Waldmann said. \"I think that that has really confused a lot of people.\"

And if you want to include some music or sound effects in your videos, without having to negotiate licenses with each copyright owner, then use the YouTube Audio Library to find high-quality audio tracks, which are royalty-free.

Google announced the acquisition of YouTube on October 9, 2006, and the deal was finalized on November 13, 2006. Google paid $1.65 billion in stock for YouTube. By putting their stamp of approval on YouTube, Google decreased the uncertainty around the innovative idea of creating viral videos, too.

Upon hearing a ticking noise, Severus Snape sings to it. Other characters join in until they discover the source of the ticking is a pipe bomb, which subsequently explodes. The video was the landslide winner in the Comedy category of the 2008 YouTube Awards.

Nevertheless, the Emmy-winning music video featuring a star cast helped a skinny kid with a funny go on to win not only the Democratic nomination, but also the Presidency of the United States in 2008.

In May 2008, David DeVore Sr. took a video of his son, David Jr. For the next seven months, he only shared the video with family and friends. Then, he uploaded it to YouTube to make it easier to share.

Content that draws a High Arousal Positive emotional response is shared more. In particular, videos that evoke feelings of hilarity, inspiration, astonishment, and exhilaration tend to be shared the most.

The incredible success of this 30-minute video demonstrates how an unknown entity can still make a global impact in social media with powerful content and a savvy marketing strategy. What lessons can you learn from its success?

One way to ensure that your video goes viral is to include more than 32 YouTube Stars in a mash-up of culturally defining moments of the year. Watch the video and see if you can spot all the now decade-old references.

Partly because women are being called upon to advertise to women. Despite the disappointing fact that only 11% of creative directors are women, half of the creatives responsible for the empowering ads on our Leaderboard were women.

Up to this point in time, YouTube content creators had relied on their imagination to create great content that might get an intense psychological response like hilarity, inspiration, astonishment, and exhilaration that would trigger the social motivations to like, comment on, and share their video.

With YouTube videos continuing to go viral, more brands started borrowing pages out of the YouTube creator playbook for brands, which shared the know-how developed by a generation of YouTube content creators to develop content strategies that would resonate with 21st-century consumers.

This video content attracted, engaged, and retained an enthusiastic audience of fans interested in motorsports, biking, skateboarding, winter sports, adventures, gaming, surfing, and cliff diving, as well as other kinds of contests like Red Bull Flugtag, an international event where competitors design and build human-powered flying machines.

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