EFFECTIVENESS BANK alert: Few sustained gains from health promotion session with college students

[Mike Ashton]

FEW SUSTAINED GAINS FROM HEALTH PROMOTION SESSION WITH COLLEGE STUDENTS

US university students at first cut back their drinking and cannabis use in response to a brief
face-to-face contrast of their desired image versus their health-related behaviour, but the gains
were no longer apparent a year later. Yet still at that time they had at least experienced more
positive trends in how well they felt than students who had just read a fitness brochure.

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