Dear All,
As per Section Clause ‘g’ of 66D of Finance Act, 1994, the negative list of services shall comprise the following:
(g) selling of space or time slots for advertisements other than advertisements broadcast by radio or television.
In view of the above section, will advertising on ‘outdoor hoardings’ qualify for this exemption?
Also, will WB VAT be leviable on such advertising on outdoor hoardings?
Many thanks in advance.
Best regards,
____________________________________________________
Kshitiz Chhawchharia | B Chhawchharia & Co. | 8A & 8B Satyam Towers, 3 Alipore Road | Kolkata | 700 027 | India |
(: +91 (33) 2479 - 1951 | È: +91 (0) 98304 - 92324 | 6: +91 (33) 2479 - 1952 | *: ksh...@bccoindia.com
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REPLY 1
Dear Sir,
Effective July 1, 2012, all services have been made liable to service tax except those that are included in the negative list or have been exempted vide notification. The list of services under the negative list is governed by Section 66D. Services mentioned in section 66D are non-taxable. The clause (g) of section 66D points to “selling of space or time slots for advertising other than advertisements broadcast by radio or television”.
Based on the above, only advertisement on radio or television will be taxable and all mediums of advertising are not. Since hoarding on which advertisement shall be displayed, the same shall fall under the clause (g) of Section 66D and shall not be a taxable service. Hence, there is no need to collect service tax on the same.
WBVAT shall not be leviable on such advertisement on outdoor hoardings.
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