Service tax and WBVAT on - Outdoor Advertising Hoardings

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Kshitiz Chhawchharia

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Feb 10, 2014, 10:29:29 PM2/10/14
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Dear All,

 

As per Section Clause ‘g’ of 66D of Finance Act, 1994, the negative list of services shall comprise the following:

 

(g) selling of space or time slots for advertisements other than advertisements broadcast by radio or television.

 

 

In view of the above section, will advertising on ‘outdoor hoardings’ qualify for this exemption?

 

Also, will WB VAT be leviable on such advertising on outdoor hoardings?

 

Many thanks in advance.

Best regards,

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Kshitiz Chhawchharia | B Chhawchharia & Co. |  8A & 8B Satyam Towers, 3 Alipore Road | Kolkata | 700 027 | India |

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Kirti Tulsyan

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Feb 12, 2014, 1:38:35 AM2/12/14
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REPLY 1

Dear Kshitij,
It is qualify for exemption from levy of service tax under negative list.
Regards

Niraj

REPLY 2
Dear Kshitiz Ji,
No service tax is chargeable for advertising on outdoor hoardings. 
However in my view WB Vat is chargeable on sale of material for advertisement. No VAT shall be chargeable for space. 

REPLY 3
Yes, I think, there will be no service tax but VAT will be applicable.
 
 In case you need any further assistance please let me know.
 
Thanks & Regards
CA Sumit Kr Agarwal
M/S. AGARWAL S K & CO.
Chartered Accountants
ASK ME IN SERVICE TAX
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Kirti Tulsyan
B.Com.,ACA,CS


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shashank joshi

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Feb 13, 2014, 3:30:55 AM2/13/14
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Dear Sir,

Effective July 1, 2012, all services have been made liable to service tax except those that are included in the negative list or have been exempted vide notification. The list of services under the negative list is governed by Section 66D. Services mentioned in section 66D are non-taxable. The clause (g) of section 66D points to “selling of space or time slots for advertising other than advertisements broadcast by radio or television”.

Based on the above, only advertisement on radio or television will be taxable and all mediums of advertising are not. Since hoarding on which advertisement shall be displayed, the same shall fall under the clause (g) of Section 66D and shall not be a taxable service. Hence, there is no need to collect service tax on the same.

WBVAT shall not be leviable on such advertisement on outdoor hoardings.




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Shashank Joshi

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Feb 19, 2014, 11:27:15 AM2/19/14
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Respected Sir,

 ‘outdoor hoardings’ does not cover in exclusion from negative list hence not liable to service tax.

Best Regards
Abhay Kumar Jaiswal
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