Download Smartstream Designer
Corene Ollig
Any print service provider that uses HP SmartStream creation and submission solutions and HP Indigo digital presses can achieve infinite designs easily with no need for an army of designers. Once the base patterns are developed, the automated software handles all the processing. For best results, the base designs should be complex, with a lot of detail and color. The more complex and colorful the original file, the better the results.
HP SmartStream D4D is a simplified version of HP SmartStream Designer for Adobe Illustrator CC2018, which is the full scale commercial software already used by owners of HP digital presses. SmartStream D4D allows designers to create up to 20 variations on any design, and effectively take more creative control of the process.
During the three-month pilot starting on November 6, up to 500 designers can register to request to join the beta program, and 15 super users will be selected to provide feedback. Designers can register to be part of the beta program here.
"A key benefit of digital print is the ability to produce limitless variations of a theme. As designers it was thrilling for us to experiment with HP SmartStream D4D to push the creative boundaries," commented Eva Yarza. "Once we conceptualized our approach for the Smirnoff designs, D4D brought it to life."
Marta Yarza added: "These are really exciting times for designers. HP SmartStream D4D opens up new opportunities for us to show our creative potential to clients and puts us at the cutting edge of design innovation."
"With HP SmartStream D4D, designers can for the first time play with the powerful software used to create some of the most memorable and impactful packaging campaigns from global brands. We want to call on those designers who want to be a part of the future of digitally printed designs to sign up for this beta program."
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