Firebase Analytics Event Name Character Limit

[Austyn Mahoney]

We use another analytics platform and our events have already been named. Some of them are above the 32 character limit, which essentially stops us from being able to use Firebase.

What is the reasoning behind the character limit? Is there any way we can get that increased to 64?

[Steve Ganem]

Hi Austyn,

Thanks for your feedback.  Our current limitations generally revolve around our desire to conserve the end-user's radio, battery and bandwidth.  We, of course, need to balance that against the utility for developers, and the limit of 32 is intended to meet both goals.  

You'll need to truncate or abbreviate your event names before passing them to logEvent().  We will continue to evaluate our limits to make sure we strike the right balance.

Steve Ganem

Product Manager, Firebase Analytics