CAPSIM ROUND 8

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Beau Robertson

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May 2, 2010, 10:07:26 AM5/2/10
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I have uploaded some decisions to the website. There are a couple of things to consider.

1. I am currently showing a depressed number for production output due to the fact that this was one of the very few categories in the last round where we did not score perfectly. I reduced the amounts as little as possible in order to maintain a 5 out of 5 under plant utilization on the Proforma Balanced Scorecard.

2. The prices are shown to be a little inflated this round in order to hit our Goal for Net Income of 50 mil which would give us 8 out of 8 points on the scorecard. Currently we are showing around 52 million. Also the prices are inflated a little on a couple because we suffered a slight penalty last round under the category of Stock out costs. We did not produce enough to meet the Survey Score. Raising the price slightly above range should take balance out this issue for next round in A2, High, and Performance.

You can see an example of the three if you look at the Size segment last round where there is not enough competition and we could not produce enough to meet our survey score demand. If we raise price above range it will help us a little.

3. Currently the projected scorecard is basically maxed out in every category if we were able to come close to selling out. A perfect scenario is to carry very little inventory in each segment.

If you see any ways to give us a little more cushion on our net Income number, let me know. It would be nice to project Net Income a little higher, but I think we are maxed out on price as it is. I have reduced some of the Accessibility numbers in certain segments where we have large lead on accessibililty in order to help our Net Income number.

Hope all is well and we will talk to you all tomorrow night.

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Russell King

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May 2, 2010, 3:40:08 PM5/2/10
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I wanted to see how selling off capacity would impact the balance
scorecard for the last round. It lowered our score in plant
utilization.

Russell

russel...@wachovia.com

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May 3, 2010, 4:01:32 PM5/3/10
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I have a tennis match at 6 so I should be on the call.  Just in case I am not done in time, I think Beau's inputs for the traditional segment are good.  I agree with the pricing strategy.  The only thing I see is we could increase A3's sales projection by 50 to 100 units which is not that big of an impact on the pro forma p&l.

Thanks



Beau Robertson <Beau.M.R...@Pulte.com>
Sent by: financeuwg...@googlegroups.com

05/02/2010 10:07 AM


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