Fwd: Vernier - introductions!

[Kerem Alper]

guys, 

would we be interested in spending time with this? Definitely not beneficial in the immediate term, but perhaps down teh road?

kerem

---------- Forwarded message ----------
From: Robyn Johnson <rjoh...@vernier.com>
Date: Thu, Aug 2, 2012 at 4:56 PM
Subject: Re: Vernier - introductions!
To: "Alper...@GSB.Stanford.Edu" <Alper...@gsb.stanford.edu>


Hi Kerem,

Your project sounds very exciting and beneficial. Our data-collection devices are designed for science education(including ag science education), so my only hesitation is that you are working with the "real world." As an example, if our Soil Moisture Sensor gives incorrect readings in an educational setting, no one gets hurt (except the student's GPA). If it gives incorrect readings on a working farm and financial decisions are made with this as a component, people's livelihoods could be at risk. 

So, if you have a need for "proof of concept" tools or if there is an educational component of the project, we might have perfect tools for this. 

I would be happy to send you a copy of our lab manual, Agricultural Science with Vernier, if you are interested. Just let me know.

Best regards,

Robyn

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Robyn Johnson
Partner
Managing Director of Chemistry, Biology, and Environmental Science
Vernier Software & Technology
13979 SW Millikan Way
Beaverton, OR 97005
888.837.6437
503.277.2299 (p)
503.277.2440 (f)
rjoh...@vernier.com
www.vernier.com
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

On Wed, Aug 1, 2012 at 3:00 PM, Chris Chopyak <ch...@link2alchemy.com> wrote:

Hey Robyn and Kerem - I am making an official virtual intorduction to the two of you.  Robyn - Kerem is with the team of Stanford students I spoke to you about re: probeware and Agricultural software.  

Kerem - Vernier (and one of the partners, Robyn Johnson) is the person I mentioned on our phone call in July who works for this fabulous company.

Kerem - a link to their products is below 

http://www.vernier.com/products/sensors/

Robyn - this is a description of the project Kerem and his team are working on - because of you agricultural work, I thought you may be able to clarify, help or be a resource to this ambitious project - let the conversations begin!  Chris

Who we are

Farmulate is a team of Stanford students building a set of tools to help farmers manage their operations.  As students of business, agriculture, and computer science, we're combining our backgrounds to develop software that decreases the burden of data collection while making a farmer's data easily accessible and useful. We envision a product that will allow farmers to plan their production, track their inputs, and manage their finances while integrating real time data on weather and market prices.  With all their data aggregated on one platform, farmers will be able to use Farmulate to generate reports regarding the profitability of operations and streamline the time consuming process of complying with reporting requirements.  We're passionate about resource efficiency and agriculture, and we want to help farmers devote their most precious resource, their time, to the activities that matter most.  

What we could use your help with

We'd like to interview farmers about how they currently manage their operations in order to inform the features of the software we're developing.  We'd like to talk with a variety of farmers: new and experienced, small, medium and large scale, non-organic and organic, and those with varying levels of technological integration.  The questions we're most interested in answering:

- How do you plan and track production?

- What data do you track and reference on a daily, weekly, monthly basis?

- How do you track and assign costs to a given crop?

- How do you measure the profitability of certain crops?

- What aspects of your operations are most time consuming?

- What information do you collect from third parties (e.g., soil test data) and how does it inform operational decisions?

--
Chris Chopyak

Alchemy:  The Art of Transforming Business

+1 303 406.1092

+44 791 711 3434

ch...@link2alchemy.com

--

Kerem Alper | Stanford Graduate School of Business

MBA / MS in Environment & Resources | Class of 2013

m: 860.834.0943

[Brendan Speechley]

Yes, he could give us a good intro to sensors – particularly around types available, cost, compatibility, etc… This would be useful in any biz model presentation as sensor companies are the biggest competitor to our vision.

-B

--
You received this message because you are subscribed to the Google Groups "farmageddon" group.
To post to this group, send email to farma...@googlegroups.com.
To unsubscribe from this group, send email to farmageddon...@googlegroups.com.
For more options, visit https://groups.google.com/groups/opt_out.