Insights from $144M in Meta Ad Spend: 2025 Stability Report

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Agency GDT

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Jan 22, 2026, 4:11:10 AMJan 22
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Hi everyone,

We just wrapped up our 2025 Internal Stability Report at GDT Agency, analyzing data from $144M in ad spend and 20,000 agency accounts.

A few key takeaways that might help your scaling strategy:

  • Review Speed: We managed to keep ad reviews under 30 minutes on average.

  • Account Health: The recovery rate for disabled accounts hit 95% by Q4.

  • The AI Shift: Meta is moving toward "Intent-Based Recognition" with Llama-4. This means traditional masking is becoming less effective against their audit bots.

We’ve put together a full breakdown of these metrics and our 2026 predictions here: https://agencygdt.com/facebook-agency-account-stability-report-2025/

Let’s discuss—have you noticed Meta's AI getting stricter with your creative assets lately?

Best,

GDT Agency

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