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UN launches
world’s biggest survey of public opinion on climate
change
New York
City, 13 February 2020 – Today, celebrities and youth
activists are meeting with UN officials, governments and civil
society to launch Mission 1.5, a campaign that aims to bridge the
gap between people and governments on ambitious climate
action.
Mission 1.5 aims to
give 20 million people around the world the opportunity to have
their say on ways to limit climate change that they want to see
adopted by government leaders. The campaign, led by the United
Nations Development Programme (UNDP), hopes to address the
disconnect between citizens and governments that has seen a
groundswell of public opinion by citizens around the world,
including school strikes and mass protests.
The campaign is
built around an internet and mobile-based video game, developed by
UNDP alongside experts in game development, climate science and
public polling, in which players take on the role of climate
policymakers and make decisions to try to keep global warming below
1.5 degrees Celsius.
After the game,
players are asked to vote on key climate actions they want to see
adopted. This data will be analyzed and delivered to governments,
who often lack access to reliable information on public opinion on
climate action.
The previous biggest
international survey of public opinion on climate change canvassed 10,000 people across 76 countries,
and was conducted ahead of the 2015 Paris climate
talks.
The Mission 1.5 game is available
at www.mission1point5.org and can be played by people in every
country in the world. It will launch initially in Arabic, Chinese,
English, French, Russian and Spanish, with further roll-out
internationally throughout the year up to the UN climate talks to be
held in the United Kingdom in
November.
Quotes
Achim Steiner, UNDP
Administrator: "Together with partners from across the
private and public sectors, we have the ability with this campaign
to connect millions of people with their governments in an
innovative two-way discussion on solutions to the climate crisis,
and increase ambition ahead of the COP26 climate talks in Glasgow
later this year.”
Singer-Songwriter
Yemi Alade: “I am so excited to hear what climate action matters to
people around the world—especially my fellow Nigerians! Mission 1.5
is going to connect people globally on something that can’t be
ignored anymore. The time to act is now!”
Cassie Flynn, UNDP
Climate Change Advisor: ““People often feel disconnected from the
leaders that must make urgent decisions on the climate crisis.
Mission 1.5 is a way to help people understand climate solutions and
make their voices heard. In many ways, it is the People’s Climate
Vote.”
Jude Ower, Founder
and CEO of Playmob: “Gaming is one of the most powerful mediums of
our time to educate, raise awareness and encourage action on major
global issues. To work with UNDP to unlock the power of gaming for
one of our planet's most pressing issues - climate change - has been
incredibly exciting and the fact that people's voices will be heard
through gaming, to have a real world outcome of being heard by world
leaders, will really show that gaming can be a powerful force for
change in the world today.”
About
Mission 1.5
Mission 1.5 was
developed by UNDP and partners as an online platform that educates
people on climate action and connects them with their governments
and policymakers. The campaign is called Mission 1.5 because we must
act now to limit global temperature rise to 1.5 degrees
Celsius.
For more
information:
About
UNDP:
UNDP partners with
people at all levels of society to help build nations that can
withstand crisis, and drive and sustain the kind of growth that
improves the quality of life for everyone. On the ground in more
than 170 countries and territories, we offer global perspective and
local insight to help empower lives and build resilient
nations
Media
contacts:
For more information
or to arrange an interview, please contact:
Dylan Lowthian, dylan.l...@undp.org tel +1 646 673
6350
Gabriella Smith gabr...@browningenvironmental.com tel +44 7825
228571
Victor Garrido Delgado victor.garr...@undp.org tel +1 917 995
1687
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UNDP partners
with people at all levels of society to help build nations that can
withstand crisis, and drive and sustain the kind of growth that
improves the quality of life for everyone. On the ground in nearly
170 countries and territories, we offer global perspective and local
insight to help empower lives and build resilient
nations.
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