North America's appetite for luxury toilet paper is
destroying Canada’s vast and majestic old-growth boreal forests,
worsening climate change, endangering wildlife, and affecting
hundreds of Indigenous communities across the
country.
According to a report from experts in the
field, North American retail giant
Costco’s own brand is one of the worst offenders.
It's cutting down a million trees a year from the boreal forest --
just to be flushed away.
Costco brings in over $150 billion USD a year and toilet paper is
its biggest selling item. If we can get it to stop
boreal forest sourcing, and using recycled content instead, it would
save millions of trees.
I just got back from Costco's annual shareholder meeting and the
corporate executives were bragging about Costco's plans to
expand further into Australia, the UK and Europe.
I'm heading into a 1-1 meeting with the CEO in just three
days and with your signatures in hand, I'll show him that the rest
of the world isn't keen about Costco's destruction of
forests.
Join
58,000 other SumOfUs members calling on Costco to be responsible to
the planet and stop cutting down the boreal forest for toilet
paper.
The Canadian boreal forest is the largest intact forest
in the world, covering almost 60% of Canada and
home to 600 Indigenous communities. The forest is a
critical proponent in the fight against climate
change, as it stores the carbon equivalent of nearly twice
the world’s recoverable oil reserves in its soil.
Over the last twenty years, 28 million acres of Canadian
boreal forest -- that's roughly the size of England
-- have been cut down just to make
toilet paper.
Toilet paper companies don’t have to use virgin
pulp. Other corporations make 100% post-consumer recycled
toilet paper and provide a great alternative. It’s time that
Costco did the same.
Join
58,000 other SumOfUs members calling on Costco to be responsible to
the planet and stop cutting down the boreal forest for toilet
paper.
Together, with our friends at the NRDC and
Stand.earth, SumOfUs is working to shift the entire tissue
industry to protect our forests and mitigate climate change.
SumOfUs has forced corporations to use environmentally friendly
solutions before. When we found that out Starbucks hadn’t kept its
promise to serve a 100% recyclable paper cup, almost 400,000 members
just like yourself pressured the world’s largest corporate coffee
chain to make good on their promise. And it worked!
Starbucks committed to produce a fully recyclable and compostable
cup within the next three years.
With Costco, there’s no time to lose. It’s time for it to end its
wasteful and destructive practices, and finally, put the people and
the planet ahead of its own profits.
Will
you call on Costco to switch to minimum 50% post-consumer recycled
materials?
