You did it!
We’re one step closer
to saving the last orangutans from palm oil destruction, and that’s
thanks to you.
After more than 5 years of
campaigning, PepsiCo has changed its palm oil sourcing policy, and
agreed to use its influence with other companies to end rainforest
destruction and human rights abuses.
This is a
MASSIVE VICTORY. And Vladimir, it’s thanks to SumOfUs members like
you.
PepsiCo is the world’s second-largest food and
beverage company. By moving this snack food giant, you moved an
entire sector!
Last year, during the company’s shareholder
meeting, we presented more than a million signatures gathered over 5
years asking PepsiCo to cut ties with conflict palm oil. In response
to your efforts and continued pressure, this year PepsiCo announced
an industry-leading policy and a series of actions to tackle
rainforest destruction, worker abuse, and exploitation of
communities for cheap palm oil.
Ad on an iconic London double
decker bus targeting PepsiCo and its Doritos brand in
2015.
You’ve done so much over the past 5 years and I am
really thankful for your support. Together, we’ve signed
dozens of petitions to the company’s top bosses, exposed their dirty
palm oil secrets on social media, and put out brand jamming viral
videos that raked in more than 20 million views.
We also
confronted PepsiCo on its turf -- We protested outside PepsiCo’s
headquarters, and for three years, we crashed the company’s
shareholder meeting in New Bern, North Carolina, bringing your
demands to the birthplace of Pepsi.
YOU, Vladimir,
forced PepsiCo to change, year after year, closing one loophole
after another in the company’s palm oil policies, until they got it
right.
We forced PepsiCo to take meaningful action,
but the last orangutans are still facing extinction and palm oil
villains are still profiting off rainforest destruction.
I’ve worked on this campaign with SumOfUs members for the past 5
years, and I’ve never doubted that together, we would succeed to get
PepsiCo to change its ways. And together, as we celebrate
this victory, I’m asking you for help again.
Vladimir, this
massive victory wouldn't have been possible without the generous
donations of SumOfUs members. You make it possible for us to
run long term campaigns -- and what a smashing
success! Would
you like to make a one off donation to help save the last orangutans
from palm oil destruction?
P.S. I also want to personally
thank our long time partners Rainforest Action Network and the
International Labor Rights Forum as well as OPPUK, an Indonesian
organization working on the ground. They all played a critical role
in securing this victory.
